[UNKNOWN]: had a dog, a pit bull, Kobe.
[UNKNOWN]: He died at age eight, which is still a young dog or a diadestomic cancer.
[UNKNOWN]: That wasn't the immediate catalyst behind perpetual.
[UNKNOWN]: That was back in 2016.
[UNKNOWN]: But that opened my eyes to like how reactive and now broken the care system was because
[UNKNOWN]: One day, we were playing Frisbee on the beach the next day.
[UNKNOWN]: He's not eating.
[UNKNOWN]: He's lethargic.
[UNKNOWN]: We take him in.
[UNKNOWN]: They run the test, stomach cancer, and then a month later he passes away.
[UNKNOWN]: So that was an eye-opening experience, but it wasn't like, John, you have to go save dogs.
[UNKNOWN]: There was a moment after that, where when you lose a dog, because 100% of their health and their care is in your control, you have a lot of guilt.
[UNKNOWN]: But anyway, when she came here, she was like, we didn't awesome, I loved having her on.
[UNKNOWN]: She was incredibly, I personally didn't realize how much of a legend she was in the medical field because multiple people have come on and had said like, you had my, my idol on.
[UNKNOWN]: I'm like, really huge, like Dr. Abraham, I'm like, oh, cool.
[UNKNOWN]: So I didn't I think she like her team had pitched me or I can't remember how it worked Probably that way.
[UNKNOWN]: Yeah, I didn't remember.
[UNKNOWN]: I didn't know like how much of I just when people send the emails You know as you know like there's things.
[UNKNOWN]: I'm like all I've already done that ten times or it's like I'm not really interested in that or something like I want to be as genuine as I can
[UNKNOWN]: And so almost every not every person but a lot of people after her were like she kind of like pushed open a door for me Uh-huh, people are like if she's on that I'm coming on.
[UNKNOWN]: Yeah.
[UNKNOWN]: Yeah, and that's been that's been pretty cool I went to a integrative vacuum venture with her that she was speaking and I like I didn't I kind of knew like push pull-up and just a little bit There you go.
[UNKNOWN]: There we go.
[UNKNOWN]: I kind of knew who she was
[UNKNOWN]: see that here's if yes or the difference but then I went to the convention in which he was speaking and then I got was working the booth with her and like after she spoke like all these vets were coming up and just like in all of her like teachings when it comes to like the minerals and yeah to shoot her tissue testing and that's when I was like oh my gosh she's like she needs a TED talk that she can talk her days and not this stuff she could do a master class on it
[UNKNOWN]: Yeah, she's incredible.
[UNKNOWN]: Tell her we rollin' me good.
[UNKNOWN]: Cool.
[UNKNOWN]: Yeah, she's incredible.
[UNKNOWN]: Welcome to the podcast.
[UNKNOWN]: Appreciate it.
[UNKNOWN]: Yeah, man, thanks for coming on.
[UNKNOWN]: You're from Florida.
[UNKNOWN]: So up here, we were just talkin' about how it's been, like, 40 degrees, dude, and almost the middle of June.
[UNKNOWN]: So that kinda sucks, but.
[UNKNOWN]: I woke up this morning was like a winter day for florism, a nice reprieve for us because we're from May on, we're 90s in above and humidity.
[UNKNOWN]: So I enjoy the cooler weather.
[UNKNOWN]: Honestly, I don't mind it.
[UNKNOWN]: Yeah, good.
[UNKNOWN]: Yeah, me personally on the same way.
[UNKNOWN]: Like I'm either like all in or all out.
[UNKNOWN]: I'm like,
[UNKNOWN]: Let it snow or let me bake one of the other knowing between yeah I'm either I'm either one side of the other but we were just talking about Dr. Eva Frick which you've partnered with and been working on what you introduce yourself to the people who are listening and give them a little taste of what you got going on of course so I'm John Chrissy I'm the founder of perpetual we are a diagnostic driven preventative health care system and
[UNKNOWN]: So, more focused on what we do, but kind of why we do, why we start a perpetual is that obviously the pet health care system is broken, it's reactive, it's one size if it's all, and it only comes in the equation when there's a problem, and that's a problem.
[UNKNOWN]: And when it does come to the equation, it's mostly not healing systems, which Dr. Avers really focused on, is you got to heal the systems, or focused on healing our treating symptoms.
[UNKNOWN]: So there's a good story that she had told me about a young couple, they get married, right?
[UNKNOWN]: They buy a beautiful cabin on a pristine river, and as a gesture to his wife, he builds her a beautiful flower garden.
[UNKNOWN]: Is this a real story?
[UNKNOWN]: It's not a real story.
[UNKNOWN]: Okay.
[UNKNOWN]: I just wanted to make sure.
[UNKNOWN]: Yeah, yeah.
[UNKNOWN]: So, maybe I don't know.
[UNKNOWN]: She told me it, but we'll figure out, you know, he builds into this beautiful flower garden.
[UNKNOWN]: She's out of town, so she's coming back in town, so he wants to surprise her.
[UNKNOWN]: He brings her out the next morning to show her the flower garden.
[UNKNOWN]: They spent hours building, and all the flowers are dead.
[UNKNOWN]: So he's like interesting.
[UNKNOWN]: Maybe it was the flowers, let me replant it.
[UNKNOWN]: He replant it.
[UNKNOWN]: The flowers are fine for a week, but
[UNKNOWN]: On that next Saturday they die again.
[UNKNOWN]: So he's like Maybe it's just the soil.
[UNKNOWN]: So let me change out the soil.
[UNKNOWN]: So he changes out the soil.
[UNKNOWN]: They're good for another seven days on the Saturday again following Saturday they're dead again So like maybe it's just the flowers.
[UNKNOWN]: They may even not don't grow in this environment So he changed the soil right reek he gets new flowers puts it back in again the next Saturday they die
[UNKNOWN]: So then he's like, let me just venture upstream a little bit, and let me see what's going on.
[UNKNOWN]: So we travel about four to five miles upstream, doesn't see anything.
[UNKNOWN]: He's about to turn around, but before he turns around, he sees smoke stacks way in the distance.
[UNKNOWN]: So it keeps traveling.
[UNKNOWN]: He gets closer to this.
[UNKNOWN]: It's a big factory, right?
[UNKNOWN]: And he sees all these unmarked drums near the river.
[UNKNOWN]: He sees a couple employees.
[UNKNOWN]: He flags him down.
[UNKNOWN]: Two of the employees are like, go get lost, but one of them pulls him aside and says, listen,
[UNKNOWN]: I shouldn't be telling you this, but every Saturday they've been bringing us in and dumping these drums.
[UNKNOWN]: We don't know what's in it into the river.
[UNKNOWN]: So he goes to find out that what was in those drums were chemicals in the company was saving costs or whatever, dumping in the river.
[UNKNOWN]: So every Saturday those chemicals will travel downstream and kill us flower bed.
[UNKNOWN]: So if he didn't travel upstream to find the root cause of it, he would have been changing out his flower bed over and over and over again.
[UNKNOWN]: And that's sort of what standard veterinarian care is doing, right?
[UNKNOWN]: We're treating the downstream effects of what's going on, a setting it into the root problem, the factory dumping in the chemicals, right?
[UNKNOWN]: So that's a big issue that we're focused on, that Dr. Ava is focused on is, let's heal the systems, not the downstream effects of the symptoms.
[UNKNOWN]: So that's what we're focused on a perpetual, and it's a lot of why what we're doing, because standard veterinarian care, as you know,
[UNKNOWN]: The quality of care is dropped, there's a lot of dark bed care.
[UNKNOWN]: I know you had Dr. Judy on talking about kind of private equity coming in the space.
[UNKNOWN]: So we're trying to provide pet parents with an alternative way to care, a better way to care.
[UNKNOWN]: One that puts them in the driver seat of their dog's health.
[UNKNOWN]: Hmm, so how did how did this come about?
[UNKNOWN]: I mean, I know that there's there's that story right, but like how did how did how did at what point in time?
[UNKNOWN]: Like what's your background or are we how did that work?
[UNKNOWN]: How did that go?
[UNKNOWN]: You know, so I had a dog, a people, Kobe, he died at AJ, which is still young dog or died a stomach cancer.
[UNKNOWN]: That wasn't the immediate catalyst behind perpetual.
[UNKNOWN]: That was back in 2016, but that opened my eyes to like how reactive and how broken the care system was because One day we were playing Frisbee on the beach the next day.
[UNKNOWN]: He's not eating.
[UNKNOWN]: He's lethargic.
[UNKNOWN]: We take him in.
[UNKNOWN]: They run the test stomach cancer and then a month later repass as a way.
[UNKNOWN]: So that was an eye opening experience, but it wasn't like
[UNKNOWN]: John, you have to go save dogs.
[UNKNOWN]: There's a moment after that, where when you lose a dog, because 100% of their health and their care is in your control, you have a lot of guilt.
[UNKNOWN]: A lot of what if I would have done something sooner, what if I wasn't feeding the cable, you know, the what ifs kind of roll through your mind.
[UNKNOWN]: So that was 2016, around 2019, I got into my like health journey, I met a health guru, for my son's great.
[UNKNOWN]: But he was preaching gut health back then, and it was just like a catch raise.
[UNKNOWN]: This is mind you seven, seven years ago.
[UNKNOWN]: But I started following his protocols.
[UNKNOWN]: I saw a huge shift in my mental health and my physical body.
[UNKNOWN]: So then I was like a sponge with this guy.
[UNKNOWN]: I was just like I got to learn everything he knows So that's one my health journey started.
[UNKNOWN]: I really got behind gut health I ended up starting a gut health company called gut armor.
[UNKNOWN]: So what what specific things did you change in what difference is?
[UNKNOWN]: Did you see in your mental health specifically?
[UNKNOWN]: So first, he had me clean up my diet, you know, as eating a very processed food diet, high carbohydrate diet.
[UNKNOWN]: So I took my fiber intake from like 10 grams a day, it's a 30, 40 grams a day.
[UNKNOWN]: So not many people know when you break down fiber, you're back to hearing your gut feed off that, and they produce what are called short-chain fatty acids.
[UNKNOWN]: One of the main ones is being called beaterate so what beaterate does in your gut and it's that's for dogs as well So we're talking both here is it feeds the cells in your gut called colonel lights So these cells are like your main repair mechanisms in the gut So if you have inflammation or a leaky gut, that's what they're in charge of so beaterate is like You know the scene from like pop by when he eats the spinach and
[UNKNOWN]: they eat at the doctor.
[UNKNOWN]: They're all charged up so it does a lot of repair and it reduces inflammation then it also creates an oxygen-free environment in the gut which most of your beneficial bacteria in the gut thrive in an oxygen-free environment so it helps keep that balance.
[UNKNOWN]: So the sweet spot is like 85% good bacteria, 15% bad.
[UNKNOWN]: You need bad bacteria, actually.
[UNKNOWN]: So there's a sweet spot on that balance.
[UNKNOWN]: So it helps keep that homeostasis within the gut.
[UNKNOWN]: And then another cool thing about muterate is it's one of the short-chain fatty acids that actually can cross the blood brain barrier.
[UNKNOWN]: So they're seeing studies now with in humans with dementia, with it lowering information, lowering the risk of dementia.
[UNKNOWN]: I know 60 minutes just came out with that episode about dog dementia, dog dementia.
[UNKNOWN]: So it's a very interesting compound.
[UNKNOWN]: So that was, I started my diet and I started taking his supplement, which was a postbiotic that you could get beaterate in that form.
[UNKNOWN]: What did you notice in your mental health?
[UNKNOWN]: Clarity, less anxiety.
[UNKNOWN]: I had a lot of anxiety.
[UNKNOWN]: Yeah, just pure thoughts.
[UNKNOWN]: Yeah.
[UNKNOWN]: And then when it came to my body composition, I was always a little bit overweight, and it really leaned me out.
[UNKNOWN]: And these are just pills.
[UNKNOWN]: These were, yes, soft, soft pills.
[UNKNOWN]: Cool, yeah.
[UNKNOWN]: Cool.
[UNKNOWN]: And you notice the significant difference.
[UNKNOWN]: And what was that time frame in which you started to see a difference in your mental health and your body can only be now?
[UNKNOWN]: I'd say about 90 days in.
[UNKNOWN]: Wow.
[UNKNOWN]: So about three months.
[UNKNOWN]: Three months of cloud, cleaning up the diet, taking the supplements, and then that drove me to start the gut health company called gut armor.
[UNKNOWN]: And then we were one of the first companies with a post-biotics, specifically beauty rate in the United States, but I learned a lot from that because it was like, oh, it's a blue ocean, right?
[UNKNOWN]: We're going to do so well, but there was a lot of education, so like you're you're selling and educating at the same time, so it was it was a very costly to acquire customers because no one heard about a post-biotic, let alone.
[UNKNOWN]: Yeah, yeah, no, that makes sense.
[UNKNOWN]: So what other things did you do a prior to that?
[UNKNOWN]: Like, where was it just those pills that kind of made you like turn around and go, hey, this is life changing?
[UNKNOWN]: So I would say the pills, but really the fundamental foundation is diet, right?
[UNKNOWN]: And I always preach the people because there's so much when it comes to dogs as well.
[UNKNOWN]: It's like,
[UNKNOWN]: So much information and noise that you should be taking this supplement or this supplement we're doing this if the pillar is diet, right?
[UNKNOWN]: Would you put in their bowl controls if you can get that cleaned up?
[UNKNOWN]: That makes a world of difference.
[UNKNOWN]: Like you don't need to over supplement your dog.
[UNKNOWN]: Yes, you're in there, precision supplements, like you know what they're deficient in.
[UNKNOWN]: Let's give them that versus like across the board like any new trend or let's throw some more supplements in the mix.
[UNKNOWN]: Yeah, it's hard too because, as a consumer, both obviously, as a human being and having dogs in my whole life and being in the dog space, I think it's, it's, first of all, I believe food is medicine, like a hundred percent.
[UNKNOWN]: I, I similarly went down a journey of, of that, like less.
[UNKNOWN]: Like once you see, you can't unsee.
[UNKNOWN]: Yep.
[UNKNOWN]: I almost tell people like,
[UNKNOWN]: If you start educating yourself about what's in your food, then you can't see it all the process sugars and the reds and the dyes and all the things that are really bad for every part of your body, like your fat.
[UNKNOWN]: the way that you think, even with our kids, we have a one year old and a three year old.
[UNKNOWN]: And it's tough, man, because we're kind of like, you know, some people would call us like, you know, like, we're the new age hippies, really, right?
[UNKNOWN]: Because it's like, you know, we
[UNKNOWN]: Seltzers at the restaurant and I was like, oh, that's cool because I I don't really drink anymore because it affected my mental state of mind so much like my anxiety and Like it just it ramped everything up right I had a base anxious because of who I am and then so caffeine and that's why I drink a lot of mushroom stuff But anyway, so I asked the waitress I said how much sugar is in the shelters because that can be kind of deceiving right
[UNKNOWN]: And my buddy looked at me and he was genuinely confused.
[UNKNOWN]: He's like, why did you ask that?
[UNKNOWN]: I'm like, because I just don't want a lot of sugar, man.
[UNKNOWN]: Like, it's just really bad for you.
[UNKNOWN]: And he was like, okay.
[UNKNOWN]: But anyway, so, and then even with the kids, it's like we went to a birthday party yesterday.
[UNKNOWN]: And there was like the goldfish, which my wife had heard this podcast about how bad goldfish is so.
[UNKNOWN]: bad for you and we have relatives that are dentists too and they're like dude it's the like the worst.
[UNKNOWN]: It's really bad and then you know but then there's cake and there's all these things and it's just hard because you're like constantly flipping over packages because it's not and I talk about this a lot in my podcast but it's like I'm telling you once you know
[UNKNOWN]: You can't unknow like what's going on in the food industry because it's so deceiving like even the the kids next door.
[UNKNOWN]: We have a we'll let in a call to sack the kids and actor are eating tacos.
[UNKNOWN]: It's like bright blue fried basically Doritos with all these seasoning dust solver I'm super like literally negative benefits like like no nutritional value whatsoever just good tasting
[UNKNOWN]: But it just destroys like his hand like we were talking like you will shout out to him He's like he's like seven and he's got bright blue hands like a smurf and I'm like a met you know And his mom was like yeah, imagine what his insides are like, but it's so hard for parents even pet parents because
[UNKNOWN]: With pet parents we don't like I don't know like I'm just doing everything.
[UNKNOWN]: I can't I know like natural is better Right, so what do you what is your goal right now with your company after you started your gut health and you educated yourself and now You kind of have this mission.
[UNKNOWN]: What is your overall goal with what you're doing with your company now for dogs?
[UNKNOWN]: So we want to help dogs live longer healthier lives and reduce the the cost of standard veterinary care because it's it's hard.
[UNKNOWN]: It's expensive.
[UNKNOWN]: I'm not going to lie.
[UNKNOWN]: It's it's become crazy expensive to care for a dog.
[UNKNOWN]: So that's an overall goal of ours.
[UNKNOWN]: Obviously they're specific areas that we focus on diet and we're just talking about being one of them.
[UNKNOWN]: Um, you know, a lot of people talk about raw versus fresh versus baked, you know, there's a lot of information out there, but no one's really talking about precision feeding based off the dog's biology and doctorate of an eye talk about this a lot like you could be feeding raw or fresh food, but feeding the wrong type of protein and it's actually going to do more harm than good.
[UNKNOWN]: Um, so I always like the analogy is that you got two trucks right, same model, same year, same mileage, each truck has the travel a mile a day, one truck has to travel a mile down a flat road, next truck has a travel a mile up a hill every day, which engine do you think's going to burn out first?
[UNKNOWN]: The one that's going up the hill, we're eight hours and it has to work harder.
[UNKNOWN]: So if you're feeding a food that's not biologically in tune with the dog, it has to work harder to break down that food.
[UNKNOWN]: It has to work harder to absorb that food, it has to work harder to assimilate that food.
[UNKNOWN]: So it's important to find out your dog's metabolic type, their oxidative rate, so you know what pureings the feed, what proteins the feed, and then is that such an important
[UNKNOWN]: Long-jewity like the saying is death by a thousand cuts, but long-jewity is life by a thousand cares.
[UNKNOWN]: It's not one single lever that can pull or one thing that you can do this and be so impactful.
[UNKNOWN]: It's the day-to-day consistency of doing the right things, taking them on the walks, feeding the right food.
[UNKNOWN]: making sure they're getting play, and mental stimulation, 1000 miners equals a major when it comes along to you.
[UNKNOWN]: So it's that day-to-day stuff that adds up to maybe additional three or four years.
[UNKNOWN]: And that's what we're all looking for, right?
[UNKNOWN]: Because dogs' lives are short.
[UNKNOWN]: we're in control of their health.
[UNKNOWN]: We want to do everything we can to extend that life, not only their lifespan, but their health span most importantly.
[UNKNOWN]: So that's really what we're focused on and perpetual was one the diet.
[UNKNOWN]: And then also, you know, just educating pet parents on what the feed and then, you know, minerals.
[UNKNOWN]: Minerals are everything.
[UNKNOWN]: They're the life force.
[UNKNOWN]: They are the foundation of life.
[UNKNOWN]: Like you can have the best engine in the world.
[UNKNOWN]: but they kind of describe minerals as the spark plugs of life.
[UNKNOWN]: So if you're missing that one $5 spark plug, your engine's not going to start.
[UNKNOWN]: So really educating people on the importance of minerals and then the deeper patterns that minerals pinpoint when it comes to body system, and how well they're working.
[UNKNOWN]: And what data are you guys using?
[UNKNOWN]: Cause to me, I'm like, okay, that makes sense, but how do you know, right?
[UNKNOWN]: Cause, again, there's so many companies out there that are gonna say things like that, right?
[UNKNOWN]: And for those of you who are listening, obviously this isn't a sponsored thing.
[UNKNOWN]: John had just emailed and said, hey, I'm doing this really cool thing to help dogs live healthier, but also to save money, long-term, blah, blah, blah.
[UNKNOWN]: So,
[UNKNOWN]: So for me, I would just be hesitant because I would say, okay, if you say dogs need minerals or dogs need these certain things, like, what data points do we have or that you have?
[UNKNOWN]: Or somebody else has done that you can turn around and say, hey, because I already know nutrition because I've had tons of people on talking about nutrition.
[UNKNOWN]: Like, obviously, that's big, but like, what data points do we have to point towards the different minerals and things that dogs do need that they're likely not getting?
[UNKNOWN]: Yeah.
[UNKNOWN]: So it's called the main diagnosis that we run in perpetual is called a fur tissue mineral analysis test.
[UNKNOWN]: Dr. Ava, who is our chief medical advisor, she's been doing this for 30 years, so she literally literally wrote the book on this, like she's the guru, which she's dedicated her life learnings to this test.
[UNKNOWN]: So I like to explain like fur because we were like, what can I learn about my dog self when it comes to fur?
[UNKNOWN]: Remember what was we were kids in like elementary?
[UNKNOWN]: We would do like a time capsule where you bury a bunch of stuff in there and then come back to 20 years later and like I think they're still buried somewhere.
[UNKNOWN]: So fur is much like that where it's a 120 day biological time capsule.
[UNKNOWN]: So when the fur is under the scalp and it's growth phase is exposed to the interstitial fluid.
[UNKNOWN]: So I like to explain the interstitial fluid is like your pantry, right?
[UNKNOWN]: It's got everything from your healthy stuff, to your Oreos, to your capy stuff.
[UNKNOWN]: So your hormones, your vitamins, toxins, like, you know, whatever, I don't know, if you were to smoke THC around your dog, we don't test for that, but it would show up in their hair too.
[UNKNOWN]: So, anything that the dog's exposed to, it's going to show up in that HareShap, so what happens is when that HareShap punctures through the skin, all that information gets trapped in the HareShap, so now you have that 120-day biological time capsule of what was going on previously.
[UNKNOWN]: So, that's why they do the drug tests through the follicles, because it's a longer, like if they do a urine test, people can kind of fake that, but also it's kind of a timestamp where a follicle is much more, exactly, longer, right?
[UNKNOWN]: Exactly.
[UNKNOWN]: I need to 120 days of captures it.
[UNKNOWN]: Got it.
[UNKNOWN]: So, over that 128 period, you're able to look back in the past, and they kind of
[UNKNOWN]: what's happening in the past, the patterns that are happening in the past, you can then predict the future with that.
[UNKNOWN]: So, fur is actually a more accurate way to go about diagnostic dogs and stuff.
[UNKNOWN]: If this blood is very in the moment, it's a snapshot.
[UNKNOWN]: Unless you're doing blood testing every couple months to get averages,
[UNKNOWN]: Because you could literally take a dog to the vet to a blood test, take it back three hours later after it ate or was exposed to stress, those blood tests are going to be different.
[UNKNOWN]: The results is blood, blood operates in a very narrow range.
[UNKNOWN]: It's always striving for homeostasis.
[UNKNOWN]: So if there's toxins or something that it doesn't align with, it's going to pull it out, but I know let me put that in the bones, or let me put that in fatty tissue.
[UNKNOWN]: So if it's showing up in the blood, it's like, okay, this is a major problem at this point.
[UNKNOWN]: So it's not a good early detective tool, if that makes sense.
[UNKNOWN]: If it's showing up in blood, it's kind of like a late detective like, oh man, we get this is serious.
[UNKNOWN]: It's kind of like a just a snapshot.
[UNKNOWN]: Exactly, right?
[UNKNOWN]: Because it changes.
[UNKNOWN]: Yeah, it's really hour to hour your blood is changing.
[UNKNOWN]: Yeah, that's why I'm that was so interesting to have you on because I'm I am no expert at any of this stuff.
[UNKNOWN]: I just try to figure it out.
[UNKNOWN]: I want to feel better.
[UNKNOWN]: I want to live longer.
[UNKNOWN]: I want to be happier and I want to enjoy life on earth with my friends and family and my kids as the best I can.
[UNKNOWN]: Right.
[UNKNOWN]: And so I'm getting like I'm doing a little bit of everything right.
[UNKNOWN]: And so we did a Dutch test.
[UNKNOWN]: which is basically a hormone test, right?
[UNKNOWN]: So they test testosterone, estrogen, a bunch of different things.
[UNKNOWN]: I can't remember all of them, but you know, you had to basically swab, you had to pee on stuff, you had to swab all three, right?
[UNKNOWN]: Swab, saliva, urine, blood.
[UNKNOWN]: No blood.
[UNKNOWN]: Right, too.
[UNKNOWN]: We don't do blood, right?
[UNKNOWN]: For the Dutch.
[UNKNOWN]: We just did urine and saliva, but it's like very, very, very strict.
[UNKNOWN]: First thing in the morning, they want to test your quarters all.
[UNKNOWN]: It's like, boom, you pop in one of those little pillows.
[UNKNOWN]: Right, and I remember I got the test back.
[UNKNOWN]: and then dude, it's just so funny because I'm just, I want to know how I, why I feel the way I feel like I'm obsessed with that.
[UNKNOWN]: I'm like, wait, because, because once I again with my relationship with coffee and alcohol and stuff, now I'm like, even recently, I start to feel like really lieheaded sometimes.
[UNKNOWN]: So like, I'll just feel really foggy or out of it in a certain window throughout the day.
[UNKNOWN]: And I'm trying to figure out, I'm like, why do I, you know, is it too much sugar?
[UNKNOWN]: Is it not enough sugar?
[UNKNOWN]: Is it not enough protein?
[UNKNOWN]: Is it sleep?
[UNKNOWN]: So this, I'm going to go crazy on here.
[UNKNOWN]: I'm going to go off the deep end here.
[UNKNOWN]: What do I do?
[UNKNOWN]: We got a horror ring, a loop, what do we, what do we, what do we, well, a little bit of both right now.
[UNKNOWN]: So I got my oring, but then I got a dex comp.
[UNKNOWN]: So I'm not diabetic, but I can track my blood sugar now.
[UNKNOWN]: Like, as precise as you could without pricking yourself every, you know,
[UNKNOWN]: So now for people who are listening in that watching, Dexcom is basically like a glucose monitor that is in real time.
[UNKNOWN]: And so I have an app, the company, so right now it's telling me you can see it's 176 and it's telling me it's slowly rising and it's because I probably just had my oats which has sugar in it because it has maple syrup and stuff.
[UNKNOWN]: But anyway, so I'm in the weeds with this top and and again like what I do to be honest in this company is stelo It's by dexcom I think and I'm like I went out the same same friends that we wanted to dinner with She's a nurse and she's like you do know because I was telling her I'm like look
[UNKNOWN]: I'm going to eat and then this is going to happen right and she's like you do know that that's normal like your blood sugar goes up it goes down every one I go I know I said but what I want to do is when I'm feeling a certain way I want to be able to look at this thing and if it tells me like I'm spiked I'll be okay so it must have been something I ate because I'm tracking
[UNKNOWN]: I'm tracking my sleep because it pairs with my aura, just dope, right?
[UNKNOWN]: So I'm tracking what I eat, what I drink, even my electrolytes that I put in my water as doesn't have added sugar, but it has, I think, stevia or something, you know, same thing in my opinion.
[UNKNOWN]: But anyway, so I'm like really
[UNKNOWN]: trying to figure this stuff out.
[UNKNOWN]: So this stuff is so fascinating to me.
[UNKNOWN]: So anyway, I digress.
[UNKNOWN]: So the difference between the blood work and the hair follicle is the follicle is much more, it's not just a snapshot.
[UNKNOWN]: It's a long story, it's 120 days of biological data.
[UNKNOWN]: So why?
[UNKNOWN]: A lot more information that you can tell and then going back to blood sugar actually wore a continuous glucose monitor the same one that you're wearing because I had it connect with my orange sick.
[UNKNOWN]: When I do the hair test as well, as you can do it both on humans and dogs, from that, from the mineral patterns, it said I was a pair of sympathetic states.
[UNKNOWN]: When you're in a pair of sympathetic state, you tend to not do as well with certain like carbohydrates.
[UNKNOWN]: carbohydrate metabolism and it's good and then they also say you have a blood sugar dysregulation, this is from the hair.
[UNKNOWN]: So when I did that and I started eating starchy carbohydrates, it not only spiked through the roof, but it stayed there.
[UNKNOWN]: Like what like rice, rice, um,
[UNKNOWN]: bread her bread yet white bread anything with white flower potatoes cool potatoes actually come a resistance starts we can talk about it later which did that come down or did it they would spike but it would stay up for a while and then would come down how long as a while because i'm new to this okay explain that to me
[UNKNOWN]: So when you eat something, spikes, it should spike for 30 minutes to an hour and come back down.
[UNKNOWN]: Mine was staying, hour and half, two hours.
[UNKNOWN]: Oh, okay.
[UNKNOWN]: I was having a real rice regulation.
[UNKNOWN]: Right.
[UNKNOWN]: So from that, well, from the hair tool, me, and then that confirmed that I just don't do well with start to eat carbohydrates.
[UNKNOWN]: So if I do eat them, I keep them to a very minimum and I eat them earlier in the day.
[UNKNOWN]: Because the last thing you want to do is eat for me, start to eat carbohydrates late at night.
[UNKNOWN]: Because I get that blood sugar spike, and I'm not going to bed.
[UNKNOWN]: And what did you, did you feel the difference like when you ate these things I know you can look at your mind or go, oh, because that's a thing for me is and I've been reading and the cool thing is with now these large language models and things like chat to be T and Claude is I
[UNKNOWN]: I was listening to a podcast the other day where somebody literally like he was a he was a doctor and he got sick And he used chat to diagnose everything and he's like dude.
[UNKNOWN]: It was spot on like he was like this is how I feel This is what I look like this is you know all these things and he's like I like this thing was spot on So anyway, I put it in the chat which I was saying is as like it's normal for it to go up But then it should she go back down
[UNKNOWN]: to come back down.
[UNKNOWN]: Yeah.
[UNKNOWN]: If it's staying spiked, then you definitely got some blood sugar dysregulation, and then obviously, where's your baseline at?
[UNKNOWN]: Yep.
[UNKNOWN]: Mine was like 117, so it's 20 was on the iron, but back to your question, I definitely felt it.
[UNKNOWN]: When it's spiked, it was almost, I'm not, I don't do good with caffeine, then when I drink like express or something, I get like two, oh yeah, dude, like that.
[UNKNOWN]: So that's kind of the feeling I was feeling when I would eat these carbohydrates, I'd be like kind of like,
[UNKNOWN]: what's going on and I would feel off for a while and then again back down.
[UNKNOWN]: So yeah, it it exactly tracked as it's spiked.
[UNKNOWN]: I started feeling kind of a little wired and like this is some going on with my body and then when it came back down I normalized.
[UNKNOWN]: Yeah, it's the same thing for me and that's what I've just looking for answers.
[UNKNOWN]: Yep.
[UNKNOWN]: And now with technology and
[UNKNOWN]: things that you can do is like it's amazing what you can find so many people even listening and watching this podcast probably suffer from little changes that they could be making and with their dogs too and that's what I've realized as dogs.
[UNKNOWN]: Some people come on the podcast and say that dogs are head, the medication and the biometrics are head.
[UNKNOWN]: I think they're behind, just because like dogs don't have o-rings, dogs don't have glucose, meters, dogs can't go into chatty, chatty, dogs can't look at you and go.
[UNKNOWN]: I feel like shit today.
[UNKNOWN]: Why?
[UNKNOWN]: What did I eat?
[UNKNOWN]: What did I not eat?
[UNKNOWN]: So can I ask you this?
[UNKNOWN]: What's your, what's your, what is your, you just self-taught?
[UNKNOWN]: Is your background just like diving, like diving into all this stuff because of how you failed and all you have.
[UNKNOWN]: So disclaimer, I'm not a veterinarian or medical professional or licensed anything.
[UNKNOWN]: I'm self-taught.
[UNKNOWN]: I'm a business major, but I just
[UNKNOWN]: fascinated with health and wellness specifically like longevity because like you said I want to live the longest healthy as life I want to be around I don't have kids yet but I do want kids want to be around for them I want to be around for my grandkids and maybe my grandkids so my obsession with living in my zest for life really drove me down the rabbit hole and it's just such a fascinating topic because
[UNKNOWN]: I become enamored with other topics, but learning, like, okay, I know it with this, it's like the more I know the less I know.
[UNKNOWN]: So that's kind of the game with when it comes to health and wellness is just like never ending.
[UNKNOWN]: So it's kind of a life journey and a life's learnings.
[UNKNOWN]: Yeah, yeah, and so overwhelming too.
[UNKNOWN]: So so with the dogs, so the so the snap shot is 120 days and so and I remember Dr. Ava when she came over to my house.
[UNKNOWN]: I don't know if she told you but she buzzed one of my dogs, she like but like it was funny.
[UNKNOWN]: It was like, you know, like a Halloween movie where they need like hair of a wear wolf or something.
[UNKNOWN]: She like buzzed one of my dogs and took the hair with her.
[UNKNOWN]: And she's like, oh, I'm gonna, you know, do this and do that, and I'm like, okay, and she told me like, because I've been talking about like, you know, blood work and even FMTs, right?
[UNKNOWN]: The Fico Matter Transplants, and she's like, this is so much like more in depth.
[UNKNOWN]: And so, so tell me what you guys are reading in these tests.
[UNKNOWN]: So just to give people context, essentially it's exactly how it sounds.
[UNKNOWN]: You shave your dog or cut the hair, send it in, you guys run this test.
[UNKNOWN]: How are you guys are you sending out to a third party and then how are you validating these things and how does that process work on your end so how works it's we have a collection kit You order it you become a perpetual member so it's a membership you get three tests per year so we test every 120 days
[UNKNOWN]: The reason behind that is there's a major shift in dogs biology every hundred twenty days So by testing every hundred twenty days you get rid of any blind spots or gaps in coverage So if there's something happening you're going to catch a very early on in the cycle and that's the key rise Catching things early before they become major and costly issues
[UNKNOWN]: So you get the membership, the test gets sent to your house within the collection kit are medical grade stainless steel scissors.
[UNKNOWN]: So it's important that you use those medical grade scissors because if you use household scissors, you could contaminate the
[UNKNOWN]: All right.
[UNKNOWN]: There's things on.
[UNKNOWN]: Shards of aluminum get in there.
[UNKNOWN]: There's like your kids.
[UNKNOWN]: Raw food.
[UNKNOWN]: Kids home project.
[UNKNOWN]: You were cutting through something.
[UNKNOWN]: Yeah.
[UNKNOWN]: So you would take the first sample and it's about a quarter size.
[UNKNOWN]: So it's very small.
[UNKNOWN]: And we come in the kit comes with a little paper scale.
[UNKNOWN]: So you kind of put it down.
[UNKNOWN]: Once you put the fur on the scale and it tips over and hits the surface, you know, you collected enough.
[UNKNOWN]: That's cool, little redneck ingenuity.
[UNKNOWN]: That's cool, huh, with that.
[UNKNOWN]: So then you would drop the first sample off at a FedEx or Walgreens location, ships to the third party lab, and then about once it reaches lab 48 hours later, you get all your results on the mobile lab.
[UNKNOWN]: 48 hours?
[UNKNOWN]: Yeah, quick turnaround.
[UNKNOWN]: Dang.
[UNKNOWN]: Come on.
[UNKNOWN]: and it's going to speak about all this input, right?
[UNKNOWN]: We love our data, but it's a lot, it's a lot.
[UNKNOWN]: So we were very focused on not only providing the users with great input data, but also a great output solution based experience, because I've done Function Health.
[UNKNOWN]: I've done a lot of blood tests.
[UNKNOWN]: You get all these biomarkers.
[UNKNOWN]: And you're like, what does this mean?
[UNKNOWN]: And I'm in Chad GBT, just like, oh, nightlight to, so we were very focused on providing a user experience that breaks this information down and makes it super easy digest and super easy to take action.
[UNKNOWN]: you know that's the key is like yes I got all this great information but what do I do with it so we're we're very focused when we built the app is like this is easy to explain easy to understand and here's a step by step approach what you should do with your dog's diet what systems are a need and then how to support those systems.
[UNKNOWN]: really.
[UNKNOWN]: So you're sending it off to a lab.
[UNKNOWN]: The lab is doing the diagnostic for you, given it back to you and then you put it into the portal.
[UNKNOWN]: Exactly.
[UNKNOWN]: The data, so we have a specific range.
[UNKNOWN]: You know, Dr. Ava has been doing this for 30 years, so it's kind of like,
[UNKNOWN]: proprietary to her these ranges because she's done a peer-reviewed study with 564 dogs and then over a thousands of dogs over these 30 years.
[UNKNOWN]: So she's created these ranges that these certain minerals should be in.
[UNKNOWN]: So that information, the Annalights of Civic Mineral Markers are then sent through the labs API into our mobile app and then we take that information and then we create body system scores.
[UNKNOWN]: for your dog, so you'll know your dog's thyroid, how well it's functioning, their kidneys, their liver, their heart, et cetera.
[UNKNOWN]: It's very easy to understand that way.
[UNKNOWN]: Wow.
[UNKNOWN]: And so what are you finding with most dogs?
[UNKNOWN]: Because obviously, to me, this is new.
[UNKNOWN]: To people listening, this is probably going to be new.
[UNKNOWN]: I got kind of new about it, because I had Dr. Avon and she was in my house buzzing my dogs around the house and kind of adjusting them and stuff.
[UNKNOWN]: She's a right.
[UNKNOWN]: But what are you, what are you guys finding?
[UNKNOWN]: Like what's the, so there's a, it's just, there's a lot.
[UNKNOWN]: So this focus on one area is heavy metals, right?
[UNKNOWN]: So when it comes to mercury arsenic aluminum, there was a organization called the environmental working group and they had a project called skin deep.
[UNKNOWN]: They did a pilot the dogs and what came back is like they found dogs had 10 times the amount of mercury than humans do.
[UNKNOWN]: And we were seeing that a doctor Ava is seeing that as elevated levels of mercury and aluminum in dogs.
[UNKNOWN]: That was just a big problem because aluminum are logical issues.
[UNKNOWN]: They're pro-cognistic in certain minerals so they take up the cellular receptor spots and block, you know, the minerals certain minerals from getting into the cells.
[UNKNOWN]: big cascading effects when you have heavy metals, so that's one thing we're seeing is elevated levels of heavy metal or you say, why is that?
[UNKNOWN]: Why would dogs have higher levels of heavy metal than humans?
[UNKNOWN]: One, they have more surface level exposure, they don't wear clothes, we wear clothes, they're rolling around, they're getting into everything.
[UNKNOWN]: And then top of that, they're not bathing like we are, and then a lot of dogs what we're seeing have stress livers.
[UNKNOWN]: So it's a double way in me, right?
[UNKNOWN]: You got elevated heavy metals, toxins, deliver stress, those start to accumulate, deliver can't properly detox those, and then cascading effects happen from there.
[UNKNOWN]: So that's one area that we're finding.
[UNKNOWN]: A lot of issues is elevated heavy metal levels and dogs, which is a big issue that you know, you have to address And you have to be very careful of how you address it because people are like, oh, just do a detox.
[UNKNOWN]: Let's give it a kill later or something like that.
[UNKNOWN]: The last thing I want to do because you could actually cause more harm than good because if a dog's liver, kidneys and body systems are ready for that detox
[UNKNOWN]: If you give it a key later, it's going to pull all those heavy metals out of the tissues and bones, and then it's going to say, all right, liver or kidney, you've got to get rid of this.
[UNKNOWN]: If it's not functioning properly, then you risk all these combined heavy metals then being re-opsoored, and you can do a lot of harm that way.
[UNKNOWN]: So if you're going to do a detox work with the integrative vet, we're focused on getting the body system suppressed to naturally detox, and that's what
[UNKNOWN]: Elevated heavy metals mercury arsenic you support the liver you support the kidney you support the digestive system The body is gonna naturally detox those out without having to do like a heavy detox
[UNKNOWN]: Yeah, there's probably something to do with the dog's drinking like city water every day.
[UNKNOWN]: Yeah.
[UNKNOWN]: They're whole life.
[UNKNOWN]: Yeah.
[UNKNOWN]: Well, we were very drinking out of the hose and stuff like that and obviously it changed a lot's changed since we were kids with the water quality and fluoride, fluoride and farm suitucles and heavy metals are in the water.
[UNKNOWN]: So I would say like when it comes along, Jebady, the pillars are diet, exercise, sleep, water.
[UNKNOWN]: Everyone looks over water like focus.
[UNKNOWN]: All right, we're getting the premium food, but we're still getting our dog tap water.
[UNKNOWN]: So water is one of the biggest levers you can pull when it comes to your dog's health and longevity and not only filtered water, but
[UNKNOWN]: adding electrolytes and minerals back into the water because it's all about intercellular hydration.
[UNKNOWN]: So you think of a cell, right?
[UNKNOWN]: It's got a thick lipid layer around it.
[UNKNOWN]: So it takes a lot for that water to get in there with those when it's charged with minerals, when you put minerals or some...
[UNKNOWN]: Himalayan salt, I wouldn't say Himalayan salt is China's gotten to the business of mining Himalayan salt, but there's a couple of other salt companies we can recommend, but putting a little pinch of that in your dog's water can help with that intercellular hydration, which makes all the difference in the world.
[UNKNOWN]: So water is a major longevity hack, not even a hack.
[UNKNOWN]: It's just something you need to be doing day in and day out for your dog.
[UNKNOWN]: Yeah, last night, I mean, my wife, we do a sauna quite a bit.
[UNKNOWN]: And once I saw the studies come out about sauna decreasing all rate mortality by like double digits, I was like, yep, that sounds good.
[UNKNOWN]: I want that.
[UNKNOWN]: What is that?
[UNKNOWN]: Can I have that?
[UNKNOWN]: But anyway, we drink, we've gone through so many different electrolytes.
[UNKNOWN]: Is there any electrolytes made specifically for dogs or can you, because I'm sure there's stuff
[UNKNOWN]: You know, flavors and stuff that might not be good for them, is there any brands that you recommend?
[UNKNOWN]: I use a brand called Trace Minerals.
[UNKNOWN]: You have your drinks?
[UNKNOWN]: Trace Minerals are good.
[UNKNOWN]: So there's no flavoring, artificial flavoring.
[UNKNOWN]: It's all natural.
[UNKNOWN]: It's got a bunch of different minerals.
[UNKNOWN]: It's actually got, we could talk about this as a lithium.
[UNKNOWN]: We test for lithium in the, um, the fur tissue test, but they're seeing lithium does a big thing for dogs with anxiety and aggression.
[UNKNOWN]: really yeah and they're seeing that in kids as well too um specifically kids who are on the spectrum of autism because there's aggression tied to that by just adding a little lithium into their supplementation practice as to crease that aggression and in child's with uh with autism.
[UNKNOWN]: really.
[UNKNOWN]: And the, yeah, because I learned about the electrolytes once, once really liquid IV came out and kind of hit the market.
[UNKNOWN]: Because I think in my opinion, as again, like a layman's liquid IV was like the first big, like push on, you know, salt and the electrolytes, right?
[UNKNOWN]: And it was like, okay.
[UNKNOWN]: And then you started, then more started coming out.
[UNKNOWN]: I started doing research and I was like, okay, well, liquid IV has quite a bit of sugar in it.
[UNKNOWN]: And then so we move to what do we do after Lake Taylor?
[UNKNOWN]: What do we do after Lake would I be a lot?
[UNKNOWN]: No, it wasn't water boy.
[UNKNOWN]: We did, what's the one that you drink?
[UNKNOWN]: Elementy, elementsy.
[UNKNOWN]: But now I'm on, um,
[UNKNOWN]: Teller, what are we on?
[UNKNOWN]: Yeah, we're in Thorne now.
[UNKNOWN]: I take a lot of Thorne supplements.
[UNKNOWN]: There's a lot of them are good third party tested, and you can kind of, that's a trace is another company that I've heard really good things about.
[UNKNOWN]: Okay, so you can go to, cause I trace is at our local healthy store.
[UNKNOWN]: You can just get that.
[UNKNOWN]: So you can just get the electrolytes from trace and mix it in their water.
[UNKNOWN]: So they're little droplets so you can either go to, you know, whole foods or a retail store or a get it from Amazon.
[UNKNOWN]: I think it's like 19 bucks that'll last you, you know, two to three months and just a couple drops in their water and actually I've seen dogs enjoy their water more with it added versus not added.
[UNKNOWN]: So you ever they've seen a dog is kind of like doesn't like the drink water?
[UNKNOWN]: Yeah, they're intuitive.
[UNKNOWN]: They mean they know they have to drink their forces drink but they know it's not good for them When it's tap water or or you know hose water.
[UNKNOWN]: Yeah, yeah, but it's kind of like that's our only option But when I noticed with dogs my friends dogs is when I've added the the trace droplets to the water They are actually drink a lot more water.
[UNKNOWN]: So
[UNKNOWN]: Yeah, that makes sense.
[UNKNOWN]: We used to have a, yeah, we used to have a, there was a company that made like little tablets.
[UNKNOWN]: I can't remember what it was called, but we were to get those for our dogs in the summer.
[UNKNOWN]: And they're just little tablets you drop in, but I can't remember the name of the company, but anyway, trace manuals, that's good.
[UNKNOWN]: So the lithium and dogs, that's something that's not supposed to be there, but they need, is that what you're saying?
[UNKNOWN]: Lithium going to be good, yeah, it's at certain levels, right?
[UNKNOWN]: And we go back to those ranges, but yeah, with dogs with aggression, you know, this is more on the human side, it's more study that adding lithium a little bit of lithium into the diet has decreased in aggression.
[UNKNOWN]: So I don't know if it's well studied or even studied at all in dogs, but, you know, it is a mineral that has benefits at certain levels.
[UNKNOWN]: Good to know.
[UNKNOWN]: And the third party testing that or not the third party testing, but the one of my trying to say, the peer reviewed data stuff that Dr. Ava did, what was what were those tests done?
[UNKNOWN]: Do you remember specifically what she did that was peer reviewed?
[UNKNOWN]: So, she tested 500, correct me, five hundred and sixty four dogs, I could be wrong by one or two dogs, five hundred and sixty four, where she did testing on the four main electrolyte minerals, so calcium, sodium, potassium, magnesium, and what you found from that is, so again, going back to the minerals, you're not actually looking at the individual mineral levels themselves.
[UNKNOWN]: The ratios tell you more about what's happening inside the body.
[UNKNOWN]: So one of the main things is that 94% of those dogs were sympathetic and autonomic sympathetic state.
[UNKNOWN]: So fighter flight, dogs are like, dang, very- How many, what is the percentage?
[UNKNOWN]: 94% of the- Wow, yeah.
[UNKNOWN]: And that's, is that when you say that,
[UNKNOWN]: Is that overall, or was that just for their marker of being hydrated, if that makes sense?
[UNKNOWN]: So that's just overall, that's how the 80 average 94% of the dogs were in that state, which is not a bad state.
[UNKNOWN]: It's how dominant they are.
[UNKNOWN]: If they're parasympathetic and they're more like balanced, but if they're way off the ranges, like the levels are high, that mean that dog is firing and wiring.
[UNKNOWN]: It's running super hot.
[UNKNOWN]: So when it comes to that, it's very important
[UNKNOWN]: It's the last thing you want to be feeding that type of dog is a warming protein like a lamb or a red meat because that's just kind of put logs on the fire and make it, you know, operate from even hotter points.
[UNKNOWN]: It's going to be all killed up.
[UNKNOWN]: I learned a lot about that from Chinese medicine.
[UNKNOWN]: Yes, the thermal type feeding base off your your dogs thermal type.
[UNKNOWN]: So that's another like marker within the test is like looking at those sodium levels because sodium they're indicator of inflammation and how hot the dog is running.
[UNKNOWN]: So you look at like a lot of dogs with hotspots.
[UNKNOWN]: It could be that they're just like they run hot and then the food is just adding more fuel to the fire and then You know hotspots usually come around summer time right as their body temperatures are in crease and you're you're adding foods that are warming and heating them up So that goes back to our conversation about precision feeding and why it's so important to feed off the dogs Be based on their biology and not just kind of
[UNKNOWN]: a random quiz that you took on the farmer's dog or all he because they all have the same type of quizzes like oh this is personalized here dog.
[UNKNOWN]: It's kind of you actually got to dive into it and actually go out based off real science of what foods and what proteins should be feeding.
[UNKNOWN]: Speaking of real science, Andrew Huberman just followed me on Instagram.
[UNKNOWN]: Let's go.
[UNKNOWN]: That's pretty sweet.
[UNKNOWN]: He was actually talking about dog.
[UNKNOWN]: He was giving his dog testosterone.
[UNKNOWN]: His puppy or his old dog.
[UNKNOWN]: No, it was an older dog.
[UNKNOWN]: Obviously, it was, it was neutered.
[UNKNOWN]: That's a whole another thing, like, you know, coming out now, they're saying, actually, neutering our spanger dog.
[UNKNOWN]: I have the increase as the risk of certain cancers where we're told the opposite over a younger.
[UNKNOWN]: So that's a whole another rabbit hole we could go down.
[UNKNOWN]: Yeah.
[UNKNOWN]: So with the
[UNKNOWN]: when your testing so when your test comes back you guys are seeing minerals and things like lithium and stuff being elevated and stuff but you're also able to see what diet is specifically going to be beneficial for that particular dog because that's a thing like with you know company like we feed raw who I partner with because they ship it right to your door and other companies farmers dog or what a fresh pet or whatever the heck is out there.
[UNKNOWN]: When you take their test, it says, okay, this is how active my dog is, this is my age of my dog.
[UNKNOWN]: This is what they're either lean or they're a little bit overweight.
[UNKNOWN]: Like those are just basic tests to say, this is how much you should be feeding.
[UNKNOWN]: But they don't necessarily tell you what proteins you should be feeding, right?
[UNKNOWN]: So how with your test, you're able to know what particular proteins the dog should be eating versus not?
[UNKNOWN]: Exactly.
[UNKNOWN]: Yeah.
[UNKNOWN]: So that's based on pureine type, right?
[UNKNOWN]: You got a high purine.
[UNKNOWN]: You got moderate peering and low peering.
[UNKNOWN]: So based off, what's peering, I'm not familiar with that.
[UNKNOWN]: Peering is this a type of protein, like a peering protein.
[UNKNOWN]: It's like how much peering is in it.
[UNKNOWN]: And that will tell you what lines up of the dog's biology.
[UNKNOWN]: Like back to my example, if a dog is in a super sympathetic autonomic nervous system, it's fired up.
[UNKNOWN]: That dog does well with lower peering proteins and cooling foods versus a dog who's parasympathetic.
[UNKNOWN]: which means they're more in a rest-and- digest, they're thyroid, they're indecern function is kind of sluggish.
[UNKNOWN]: So they do better with higher purines and warming foods.
[UNKNOWN]: What would be an example of a warming protein?
[UNKNOWN]: A warming protein?
[UNKNOWN]: You said lamb would be a lamb or a red meat.
[UNKNOWN]: A red meat in general.
[UNKNOWN]: It rabbits very often.
[UNKNOWN]: If you're in beef, yeah.
[UNKNOWN]: So a neutral would be like turkey or chicken, cooling would be like a white fish.
[UNKNOWN]: So yeah, we lay all this out in the app.
[UNKNOWN]: And then also not only the proteins, but like your macros, right?
[UNKNOWN]: When it comes to fat,
[UNKNOWN]: A dog whose sympathetic nervous state does better with higher fat content versus the dog that's that's a parasympathetic Because that again that dog who's parasympathetic has a sluggish thyroid sluggish into current system So the last thing you want to be doing is overwhelming their body with a high fat content So they do better with higher protein lower fat
[UNKNOWN]: sympathetic dogs, high protein, higher fat content.
[UNKNOWN]: Last thing you wanted to give a dog who's sympathetic is carbohydrates, high carbohydrates, because those are quick burning fuels.
[UNKNOWN]: A dog who is in that state, or a fast oxidizer, goes through fuel very quickly.
[UNKNOWN]: So the last thing you wanted to do is give a carbohydrates, because it's going to, like we talked about this bike, right?
[UNKNOWN]: Our energy is going to spike in this crash, spike in crash, and the rubber band effect over time causes a lot of health issues.
[UNKNOWN]: And that's what a lot of like a cable is to, right?
[UNKNOWN]: It's a lot of carbs.
[UNKNOWN]: Oh, yeah.
[UNKNOWN]: Yeah, it's a lot of carbs.
[UNKNOWN]: 30% or more when the diet should be 10 or less.
[UNKNOWN]: Yeah, percent and carbohydrate.
[UNKNOWN]: And a lot of it is processed to which help like throws food, the gas in the fire.
[UNKNOWN]: You said something about, let me ask you this, the, I'm trying to process all this.
[UNKNOWN]: A lot of information does the breed.
[UNKNOWN]: have any, does the breed have any like lines through it, where it's like, okay, these breeds that are from this part of the world, like Asia, like the Shiba's or the, the Akitas, like, these breeds are more towards like the cooling meats or whatever, there's cooling proteins.
[UNKNOWN]: Are you finding that the breeds have similarities and what, what the dogs need?
[UNKNOWN]: So there are similarities, right, Dr. Ava talks about this a lot and it's a lot in Chinese medicine.
[UNKNOWN]: It's feeding based out where they're at.
[UNKNOWN]: because a lot of dogs are who listen to this are going to have mixed breeds.
[UNKNOWN]: That's why I'm asking.
[UNKNOWN]: So there's that, that's kind of like a good place to start, but there's also like the internal biology, right?
[UNKNOWN]: And these things shift, like your dog can go from sympathetic to parasympathetic and in between, like it's not like a console, like my dogs.
[UNKNOWN]: a fast metabolic type, it's that for life.
[UNKNOWN]: Like, it's shifts based off certain things and how body systems are functioning, how the endocrine systems functioning.
[UNKNOWN]: It's a constantly moving state.
[UNKNOWN]: But you have feeding dogs based off like where they're reborn, that's a great start.
[UNKNOWN]: But then going even deeper based off their biology and like what it is that dog is in that very moment.
[UNKNOWN]: Because I know for behavior and training, like if I get a malign one, I'm like, okay, this dog's going to want to bite stuff.
[UNKNOWN]: But chase stuff.
[UNKNOWN]: We'll do good with a bite pillow or something like that.
[UNKNOWN]: Or if I get a husky end, I'm like, okay, we got to set our bar here.
[UNKNOWN]: Like, what our expectations are, right?
[UNKNOWN]: So I know that with behavioral, when certain breeds come in, I know what to expect, typically.
[UNKNOWN]: So I didn't know if that was the same thing with your test.
[UNKNOWN]: Okay, so when you guys, so when I want to, when a dog owner does this test, right?
[UNKNOWN]: They send it in, what are the other things?
[UNKNOWN]: Are you able to detect things like cancer or diseases or anything?
[UNKNOWN]: Like, I know we want to be proactive.
[UNKNOWN]: Again, I've been, I go to a natural path doctor.
[UNKNOWN]: I recently got really into the,
[UNKNOWN]: uh, methylation system and how everything kind of operates and, you know, that whole thing.
[UNKNOWN]: It's pretty fascinating.
[UNKNOWN]: So, um, meaning that you can be a lot of proactive, like my, my doctor tells me all the time, like he's able to detect diseases and cancers.
[UNKNOWN]: Um, he's even, he even detected all the time, or not all the time, but, um, Parkinson's in himself before he was even diagnosed because of his markers.
[UNKNOWN]: So it's, so, and that's what he says because my wife and I've been going there for years and he's like, if more people did what you
[UNKNOWN]: There'd be less people sick.
[UNKNOWN]: There'd be less people dying early.
[UNKNOWN]: The hospital wouldn't be as filled, so on and so forth.
[UNKNOWN]: So when you're being proactive with your dog's health care, what are the other things that you guys are finding in the test that people can either stop or decrease or even just be or treat even if they can't stop it?
[UNKNOWN]: Let's start with cancer, right?
[UNKNOWN]: We can't directly diagnose cancer, can't make that claim.
[UNKNOWN]: We don't do that.
[UNKNOWN]: But we can detect the environment that makes cancer that is conducive for cancer.
[UNKNOWN]: Again, back to the kibble, right?
[UNKNOWN]: High-starchy, very high in starch.
[UNKNOWN]: What does that do?
[UNKNOWN]: Creacen environment that's very high in glucose, high in blood sugar.
[UNKNOWN]: What does cancer thrive off of?
[UNKNOWN]: fuel for blood sugar.
[UNKNOWN]: Your glucose is rocket fuel for cancer.
[UNKNOWN]: So if you have a dog who is constantly in a blood sugar that's constantly high across the board, the likelihood of that dog getting cancer goes through the roof.
[UNKNOWN]: So we can detect certain environmental things.
[UNKNOWN]: Again epigenetics, I've heard you talk about that before, that can
[UNKNOWN]: be the difference of like reducing the risk, the likelihood of your dog cancer are increasing it.
[UNKNOWN]: So cancer, we can't detect, but we can create a detect certain markers that indicate the environment if the environment's can do so.
[UNKNOWN]: And if it is, we can give you protocols to lower that environment, specifically like what we see through these minerals and their ratios and their patterns is
[UNKNOWN]: the endocrine system, so all the main body systems, your endocrine system, which consists of your thyroid, your protrude's hair, and your drain holes, your renal, so that's kidney, gold bladder, digestive system, so how well the dog is processing certain proteins we could tell, how well their stomach acid.
[UNKNOWN]: You know, at what level, you know, stomach acids are very important.
[UNKNOWN]: I'd like to go deep into like the four levels of digestion at some point.
[UNKNOWN]: You can do it right now.
[UNKNOWN]: Okay.
[UNKNOWN]: We go into it.
[UNKNOWN]: So like when it comes to digestion, like a lot of people talk about the foods, the feed, what foods, back to that truck example I said, like which one's going to burn out and the body working harder is.
[UNKNOWN]: The first part of digestion is chewing, right?
[UNKNOWN]: When we chew food or dogs chew food, they release certain enzymes that then kind of speak to the gut and like, all right, we're breaking down this type of food, whether we carbohydrates or proteins, gives in the information to prepare the digestion process.
[UNKNOWN]: So then after the chewing, the food goes into the gut, which then it's broken down by the stomach acid, hydrochloric acid.
[UNKNOWN]: So just to try this on for size, like hydrochloric acid, if we were to take it out of a gut and pour it in cocan, it would burn through it in seconds, then it would burn through this table in seconds.
[UNKNOWN]: It's that strong.
[UNKNOWN]: It's just amazing how our body is able to keep that contained without affecting it.
[UNKNOWN]: So the after the hydrochloric acid breaks down all these these things and puts it into a little nutrient particles So then we have the small intestine And this is where the the new train sir have a dog sir humans are both humans both.
[UNKNOWN]: Okay.
[UNKNOWN]: We're on both Yeah, we haven't far too far from the track.
[UNKNOWN]: Okay, so on the surface of the small intestine are these things called villi They're a little like a tenicle things, right?
[UNKNOWN]: And what they do is these floating nutrient particles are all floating around in the gut.
[UNKNOWN]: They then stick to these villi and that's what pulls them in through the small intestine and that's where they're absorbed.
[UNKNOWN]: So you've got the chewing, the digestion, the absorption.
[UNKNOWN]: So once that food is now absorbed into the bloodstream at that point, it's going to be simulated.
[UNKNOWN]: So there's nutrients then make it into the cells.
[UNKNOWN]: So there's a lot of steps there that where things can go wrong.
[UNKNOWN]: So if you're feeding a dog that's a diet that's not biologically aligned with it, the body's going to have to work a lot harder to do that process.
[UNKNOWN]: Is that why when a dog eats raw food, when they poop, it's like little al-nuggets versus a process cable, they poop out what they take in, because the body isn't absorbing it, is that similar to what you're talking about?
[UNKNOWN]: The absorption.
[UNKNOWN]: So it depends.
[UNKNOWN]: Like a dog,
[UNKNOWN]: Biologically, it does well with raw absorbent and their poops probably won't be little pellets and might be like more healthier schools like fluffier schools.
[UNKNOWN]: But raw is very hard to digest, so a dog with a weak digestive system, low hydrochloric acid, I would recommend feeding a dog a lightly cooked, because it's easier to break down and digest.
[UNKNOWN]: But back to those villi right so those things are so important because they pull in all the nutrients It's not about what you eat it's what about what you absorb right so inflammation when you have high levels of inflammation Most dogs do because of the bad diets and the process foods Think of those villi like Brazilian rainforest or deforesting right we're cutting it down kind of so that big force the villi then shrink
[UNKNOWN]: And then there's only a little bit of them.
[UNKNOWN]: So now you have all these floating nutrient particles and only a couple of relied upon them in.
[UNKNOWN]: So your dog's not absorbing.
[UNKNOWN]: And it's not assimilating the nutrients as much as a dog with a big force of the li.
[UNKNOWN]: So that's an important fact as why reducing the amount of inflammation and a dog's gut is so important when it comes to nutrient absorption and then a simulation because people
[UNKNOWN]: Most people would think like, oh, if the eats the food is going to absorb it, he's going to simulate it, that's not the case.
[UNKNOWN]: There's processes, and there's an ecosystem in a way that are all needs to work together, and there's an environment that needs to be created to increase the amount of nutrient absorption and assimilation.
[UNKNOWN]: And that's why like liposomal nutrients and vitamins and supplements are important, right?
[UNKNOWN]: So like I know if I think vitamin D, you also need vitamin K in order for your body to really absorb it.
[UNKNOWN]: K too.
[UNKNOWN]: Yep.
[UNKNOWN]: K too.
[UNKNOWN]: Because I know I was taken vitamin D for a while and actually my old videoographer was like, you know you need another vitamin in order for that to even matter.
[UNKNOWN]: I'm like, no.
[UNKNOWN]: Yeah.
[UNKNOWN]: Like, hey man, I've wasted all this time.
[UNKNOWN]: Literally.
[UNKNOWN]: Uh-huh.
[UNKNOWN]: Yeah.
[UNKNOWN]: So now I take the liposomal, which has everything.
[UNKNOWN]: Okay.
[UNKNOWN]: Do those recreate those, those, those, this is where I'm, this is where I'm now.
[UNKNOWN]: Yeah.
[UNKNOWN]: It's like a lizard tail.
[UNKNOWN]: You cut it off and it'll grow back.
[UNKNOWN]: Okay.
[UNKNOWN]: If the environments, right?
[UNKNOWN]: But if you have a high inflammatory environment over a long period of time, nicely, that's in it.
[UNKNOWN]: Cut down on those villi and have impacts on the overall absorption.
[UNKNOWN]: So if you're not absorbing nutrients properly,
[UNKNOWN]: your lifespan, your health spans when we cut drastically.
[UNKNOWN]: And that's what dogs, that's what you're finding with your tests and stuff that dogs don't have the ability to absorb what they need to thrive through the high and inflammatory markers.
[UNKNOWN]: And then, okay.
[UNKNOWN]: And then those high inflammatory markers are predicated off of diet environment, with their drinking.
[UNKNOWN]: extra stress I mean all these inflammatory cytokines are released through diet through environment it's like you talked about epigenetics it's like genetics loads the gun environment pulls the trigger yeah and we control 100% of our dogs environment so it's on us all right let's clean up the diet give the good water make sure they're getting exercise the right mental stimulation doing the basics right okay in a day off
[UNKNOWN]: And so with the cancers, you can't detect cancers beforehand or anything, but you can start to detect kind of patterns.
[UNKNOWN]: It sounds like early patterns that would indicate it, it, it, the likelihood of that happen.
[UNKNOWN]: It's going in that direction.
[UNKNOWN]: What about diseases, like other diseases?
[UNKNOWN]: So, I don't claim that we can detect diseases, but we could, we could, we could tell where it's going early on, like thyroid disease, autoimmune disease.
[UNKNOWN]: Um, it going back to the gut, like leaky gut.
[UNKNOWN]: Not many people are talking about leaky gut when it comes to dogs, but it's,
[UNKNOWN]: Hello, it's definitely an issue because you have a high inflammatory diet.
[UNKNOWN]: You have, you know, a poor nutrients.
[UNKNOWN]: So you have now you have all this undigested food floating around the gut that's just mutating, letting off gases.
[UNKNOWN]: Yeah.
[UNKNOWN]: So what you have in your stomach lining and your stomach lining gets damaged through inflammation is you have these things called tight junctions.
[UNKNOWN]: So they're kind of like this sealed right and when it comes to absorbing food, they open up, let the food in to absorb and then they close.
[UNKNOWN]: What happens when they're damaged?
[UNKNOWN]: One of them stays cracked.
[UNKNOWN]: So now you have the ability for undigested food to pass through pathogens, different bacteria to pass through and get into the bloodstream.
[UNKNOWN]: So the immune system is very good at handling this if it's a one-off.
[UNKNOWN]: And that's why they call it leaky gut, right?
[UNKNOWN]: Because I've had a lot of people on here talking about this process in many different ways.
[UNKNOWN]: But for people who are just listening, you put your hands together like this, and then basically if there's, if there's a crack in that, because I, I never understood, okay, why do they call it leaky gut, then where's the leak, that's the leak, that's the leak and those tight junctions right there.
[UNKNOWN]: healthy.
[UNKNOWN]: They're sealed.
[UNKNOWN]: Nothing's getting through it.
[UNKNOWN]: God it.
[UNKNOWN]: But they do open when it's time to absorb food, but they close back up.
[UNKNOWN]: When you have leaky gut, one of them stays cracked.
[UNKNOWN]: Now you got a weak spot.
[UNKNOWN]: It's like a boat sink and you keep plugging these holes with little corks, but you can't keep up.
[UNKNOWN]: So back to the immune system.
[UNKNOWN]: So when they're like undigested food or pathogen gets into the bloodstream, if it's a one off, you have these things called T cells.
[UNKNOWN]: So T cells tell the immune system whose fender are a friend or foe, right?
[UNKNOWN]: So we get
[UNKNOWN]: Undi just the piece of food in the bloodstream, the T-cells, and they're like, flow, go get it.
[UNKNOWN]: So the immune system is very good.
[UNKNOWN]: It's precise.
[UNKNOWN]: It's like a sniper, right?
[UNKNOWN]: It's got a scope on them.
[UNKNOWN]: Done, taking care of them.
[UNKNOWN]: But what happens when you have leaky gut, and you get all this undi just the food into the into the bloodstream, it starts to become overreactive.
[UNKNOWN]: So it goes from that sniper to a spray and prey.
[UNKNOWN]: What happens when it's in spray or spray, it starts getting confused and it starts attacking the bad guys and the good guys, and this manifests in an autoimmune disease, and most autoimmune diseases can be manifested in its physical form in skin issues, hotspots, alopecia, balding, you're looking their paws all the time, so that can all trace back to a leaky gut, and just the overwhelming of the immune system,
[UNKNOWN]: and then we were talking about the whole the river story of going back to like the root cause of of everything is what do we do mostly for dogs who have over act on the insistence than when we suppress it with the aquil.
[UNKNOWN]: and most of the times like if you miss a dosage or something there's a mate, there's the flare up, which is worse than the thing in the first place, right?
[UNKNOWN]: The last thing you want to do is suppress the immune system, that's masking, that's masking symptoms, that's not getting to the root cause, the real root cause is like, alright, why is the immune system being overreacted, is it a leaky gut?
[UNKNOWN]: Is it someone else?
[UNKNOWN]: That's what I'm talking about, like Dr. Aves philosophy is like,
[UNKNOWN]: healed the systems, not the symptoms, getting to the deeper the root cause, because the last thing I want to do is be shutting down the dog's immune system.
[UNKNOWN]: Yep, it's not, it's not a win.
[UNKNOWN]: It's definitely not a win and it's going to cause you because you just keep buying the medicine over and over again.
[UNKNOWN]: Well, that's where you
[UNKNOWN]: you're talking about before, it's kind of like ambulance medicine where it's just, it's just chasing the different types of symptoms, symptomatic, right?
[UNKNOWN]: So I say it a lot in dog training too, where the reason why you've worked, well, two reasons.
[UNKNOWN]: The two main reasons why dog owners work with forward at six different dog trainers.
[UNKNOWN]: I see that a lot here is A, their terrible students, and they don't want to do the work.
[UNKNOWN]: There's that for sure.
[UNKNOWN]: And then the other one is is people, the other dog trainers and professionals that they working with, whether it's a behaviorist or a trainer, is they're not focusing on the or the, they're focusing only on the symptom, and they're not focusing on the reason why it's happening.
[UNKNOWN]: so that's why it'll pop back up.
[UNKNOWN]: And part of that is the dog owner's job too, right?
[UNKNOWN]: So if a dog comes in, they're super reactive on the leash.
[UNKNOWN]: Part of it is helping the dog's nervous system think and calm down with a correction to say, hey,
[UNKNOWN]: calmed out snap out of it so we disrupt that behavior because the dog is just peaking fighter flight bang bang depending on the breed it'll look like different things then what we do is we audit now why is this happening so kind of like you come in you're bleeding you don't know why you're bleeding let's stop the bleeding
[UNKNOWN]: What?
[UNKNOWN]: Why are you bleeding?
[UNKNOWN]: Right?
[UNKNOWN]: That's that's the sort of thing.
[UNKNOWN]: So it's the same thing with dog training when my goal as a trainer is to always figure out why this is happening and it's usually nine times at a ten this same sequence.
[UNKNOWN]: Right.
[UNKNOWN]: So it's a dog comes in and the owner.
[UNKNOWN]: This is important for dog owners under any circumstances because the dog owner is in because of a symptom, right?
[UNKNOWN]: So, whether you have itchy skin, a dog who's reactive on the leash, a dog who, you know, maybe does corner the cob feet, right?
[UNKNOWN]: They're chewing all night long or maybe they're whining or they're anxious, whatever.
[UNKNOWN]: These are all symptoms, right?
[UNKNOWN]: And then what I like to do and it kind of sounds like what your company has developed is let's figure out the underlying issues of why this is happening.
[UNKNOWN]: So, again, from a dog training standpoint, a lot of times it's correcting the behavior, or stop the bleeding, if you will, stop the symptoms, like stop the chaos, now let's figure out why this is happening.
[UNKNOWN]: And for me, I go out to this big training room.
[UNKNOWN]: The dog is in as reactive anymore, because we've given the dog a consequence for reacting.
[UNKNOWN]: So there's a little bit of suppression involved just so we can think clearly, right?
[UNKNOWN]: I can't just sit here and go, oh, yeah, the dog is anxious, yeah, no shit, right?
[UNKNOWN]: But let me have an opportunity to see you work your dog.
[UNKNOWN]: And then it comes down to the owner dog heel, boom dog pulls dog heel dog pulls.
[UNKNOWN]: Okay, so your dog doesn't know heel, that's like literally the first thing your dog should know is understanding leash pressure, pressure in general, or walk nicely, ask your dog to sit.
[UNKNOWN]: Sit, sit, sit, sit, sit, sit, I'm like, okay, your dog doesn't know sit.
[UNKNOWN]: I said, here's the problem.
[UNKNOWN]: You came in with a reactive dog, but the reason why your dog is reactive is because you have zero communication.
[UNKNOWN]: You guys love each other, but you guys are not on the same wavelength whatsoever.
[UNKNOWN]: Oh, what do you mean?
[UNKNOWN]: I go, you...
[UNKNOWN]: Your basic skill sets is your ability to communicate with your dog at the most basic fundamental level that you could possibly think of.
[UNKNOWN]: Asking your dog to put their butt in the ground is like asking your kids to say, please and thank you.
[UNKNOWN]: It's like the most basic thing we teach our dogs.
[UNKNOWN]: And so for me, it's really easy to detect.
[UNKNOWN]: When a dog comes in super reactive, but the owner literally can't ask their dog to do one single basic thing, then I start diving into, you need to work on your foundation.
[UNKNOWN]: And believe it or not, after we start working on that foundation, the heel, the sit, the discipline, and the structure, and the rewards, and all that stuff kind of comes together.
[UNKNOWN]: The symptom starts going away.
[UNKNOWN]: So I go, we didn't have to necessarily treat the symptom.
[UNKNOWN]: Their cause of the symptom is the lack of foundation.
[UNKNOWN]: So it's very similar to what you're talking about.
[UNKNOWN]: We have a lot of people in here with PhDs and DVMs, and they talk about, look, a lot of the cancers and the diseases and the obesity.
[UNKNOWN]: the lumps and bumps that we're seeing on 90 plus percent of dogs nowadays is because of the foundation of their exercise, their diet, their environment, their nutrition.
[UNKNOWN]: So it's very similar to how behavior is kind of paired up, right?
[UNKNOWN]: It's like, oh my dogs got this bump.
[UNKNOWN]: Why?
[UNKNOWN]: Could we have prevented that?
[UNKNOWN]: So, okay, so you guys can detect certain types of patterns that could be conducive to potentially, see, and like, okay, we need to, we need to probably focus on this, because this is kind of a recipe for something that we've seen other other places, like the disease cancers, etc.
[UNKNOWN]: What are the other benefits of doing, of doing your tests?
[UNKNOWN]: Um, that other, like dog owners who are listening right now, maybe they have a,
[UNKNOWN]: Like, is there an age, is there an age, like if they have a six month old puppy or an adult dog?
[UNKNOWN]: Is there an age group that you recommend to start with?
[UNKNOWN]: So, Dr. Yavin, I always agree, is like, long-distance starts in the womb.
[UNKNOWN]: Whatever that mother has is going to be passed on to, you know, the babies.
[UNKNOWN]: So, it's never too early to start, but I would say that sweet, well, sweet spot, but, like, around seven.
[UNKNOWN]: Around seven is when you start to see major issues in dogs and it's kind of like the equivalent of like humans right like 70 That's when we start to see a lot of things start going wrong like major issues happening in humans It's up adds up right you have compounding effects eventually you know you're pouring your coffee he looked the other way
[UNKNOWN]: It's kind of spill over right and at that point those are major issues and at that point the body systems may be so shut down that's going to be very hard for that dog to recover.
[UNKNOWN]: So again it's all about preventative it's not that person that person.
[UNKNOWN]: Shout out to my dad who's eating potato chips popcorn and ice cream is whole life.
[UNKNOWN]: It's a compound.
[UNKNOWN]: Yeah, eventually you catch his up.
[UNKNOWN]: I get on him on it.
[UNKNOWN]: I'm like that.
[UNKNOWN]: You can't run away from water.
[UNKNOWN]: So yeah, I'd say that earlier the better But definitely if you're dogs in the six to seven age range is like that's when you've got to really start doing preventative measures and making sure that foundation But could you do it earlier?
[UNKNOWN]: Oh, yeah, you can do it.
[UNKNOWN]: You can do it right when they're born.
[UNKNOWN]: You clip the fur like Dr. Avaz done many puppies because you want to see what
[UNKNOWN]: The mother was exposed to because the mother had heavy metals, our mother had certain toxins through the breast milk is going to be passed on to that puppy and getting, you know, addressing those issues early and getting rid of those toxins early or, you know, maybe the dog has a poor indecrances system supporting that puppy early, very important because what you do and your very early ages set you up for the long, long life.
[UNKNOWN]: Yeah, so, okay, so you can pretty much do this at any time, right?
[UNKNOWN]: So if you want, if you have a dog and you're like, because I, because here's the thing I would say is, can you explain the biggest differences between an FMT or even blood work?
[UNKNOWN]: Because when we say blood work on your dog as a preventative care, that is so foreign, 99.9% of people listening to this, watching this have not done that, they're not going to do that.
[UNKNOWN]: Mainly because it's expensive, it's not something that is relatively common for you to do.
[UNKNOWN]: Again, I go to natural path.
[UNKNOWN]: I suggest other people do that.
[UNKNOWN]: What that is is preventative care.
[UNKNOWN]: You go to your natural path, which is going to help you run a blood test and give you all these biomarkers of, hey, this is high.
[UNKNOWN]: This is elevated.
[UNKNOWN]: Let's work on this.
[UNKNOWN]: It's preventative.
[UNKNOWN]: So it's similar to you and what you guys are doing.
[UNKNOWN]: Right, so when you're doing the blood test, which a lot of people aren't going to do, or even the FMT, which I've had multiple people on, and I've done it too for my dogs, which has made a huge difference in the skin in particular, right?
[UNKNOWN]: Like my dog Burley is a massive, and he had, he had leaky gut.
[UNKNOWN]: He had the skin, I mean, he looked like headmanged.
[UNKNOWN]: Like it was really bad, and that was really helpful for that.
[UNKNOWN]: So, what are the benefits comparable to some of these other things?
[UNKNOWN]: Because in FMT's pretty simple, you collect poop, you send it in, and boom.
[UNKNOWN]: Yeah.
[UNKNOWN]: So FMT, or that, you're specifically focused on one area of the body.
[UNKNOWN]: It's going to give you a lot of information about the gut, the dog's digestion, but I wouldn't say the fur, it gives you the biggest bang for your buck, because you're able to see what so many body systems and how they're functioning.
[UNKNOWN]: Um, and catching things early.
[UNKNOWN]: So I'd say the biggest benefit is, is for dog owners is like, we're all doing the right things, right?
[UNKNOWN]: We're feeding the premium food, we're taking them on the long walks, making sure the mental stimulation, all that, but the biggest question is, is it working?
[UNKNOWN]: No one knows if it's working.
[UNKNOWN]: The first issue in our analysis will give you those answers.
[UNKNOWN]: And I think that's like peace of mind as everything, knowing that what I'm doing for an eye dog is actually working.
[UNKNOWN]: And if it's not very easy to understand what body systems need to be supported.
[UNKNOWN]: And again, like I said, we've focused on the output and the solution.
[UNKNOWN]: So instead of like overwhelming someone like this that that's wrong, right?
[UNKNOWN]: We focus on the top three body systems that need support.
[UNKNOWN]: We give you exact protocols of how to support those body systems.
[UNKNOWN]: And you test an 120 days.
[UNKNOWN]: You start to see those body systems support.
[UNKNOWN]: Did they become more optimal or are they functioning better?
[UNKNOWN]: And then we move on to the next and the next and then eventually we're focused on optimization.
[UNKNOWN]: Where do those three, can you explain to me what those three are again, if you haven't gone over them, like what are those three things you're focusing on, we have to read like for a new client.
[UNKNOWN]: So, focus right up the ribbers, keep body systems, indecrances, the renal system, digest the system, immune system,
[UNKNOWN]: how well the dogs able to metabolize carbohydrates, bullet sugar, and then, and then for protocol-wise, we're really focused on diet because a lot of things like with skin issues, like probably with your dog, because once you clean up the diet, lower the information, gut lining healed, leaky gut went away.
[UNKNOWN]: A lot of the skin issues are going to naturally go away, so diet is a huge part of the protocol.
[UNKNOWN]: exercise.
[UNKNOWN]: So it gives you specific exercises specifically daily calories your dog should be burning based off their biology.
[UNKNOWN]: If the dog's body system comes back and they're all run down.
[UNKNOWN]: The last thing you want to be doing is taking that dog in a five mile run, you know, because they can't support that's going to do more harm than good.
[UNKNOWN]: So
[UNKNOWN]: diet exercise and then supplementation.
[UNKNOWN]: So we're recommending specific supplements to address these specific bodies.
[UNKNOWN]: So it's not like a one-off supplement or like a spray and spray approach like I should be taking vitamin D. I should be taking this.
[UNKNOWN]: It's now the exact supplement to support that exact body system of need.
[UNKNOWN]: And phase two of this is we're going to be creating our own custom blend, because we know it's not sustainable.
[UNKNOWN]: We buying 15 different supplements and it's a lot of work.
[UNKNOWN]: So phase two of this is creating a custom supplement blend based off your dog's exact lab results.
[UNKNOWN]: On scoop top of the food, there's your easy solution.
[UNKNOWN]: You guys have that already in place, so we have the infrastructure in place, just not launching with that, so that it'll probably come, you know, nine ten months dollar road.
[UNKNOWN]: That's great.
[UNKNOWN]: That makes sense.
[UNKNOWN]: And what do you say to people, I've had veterinarians on that don't believe in supplementation.
[UNKNOWN]: What do you, what's your, what's your take on that?
[UNKNOWN]: I think it's necessary when the body system is when the dog is in a point where it needs support and diet's not going to do it and needs a little extra.
[UNKNOWN]: It's a very important, but I'm a big believer is like, once you optimize the dog and system very good, like, food is medicine, let medicine be the food, like focus on that.
[UNKNOWN]: But supplementation, Dr. A, but believes that this is like therapeutic, great supplementation.
[UNKNOWN]: And it, you need certain molecules, you need certain botanicals and natural herbs to help heal without that, because the body still runs down, so you need a little extra.
[UNKNOWN]: Yeah, no, that makes sense.
[UNKNOWN]: Yeah, and it's hard, again, with supplements and minerals and vitamins for people, like, bro.
[UNKNOWN]: You, I didn't, it's just the more you know, it's kind of like, oh man, for me, when I travel, I'm like, I wish I could just go to this fast food place and get something I can't.
[UNKNOWN]: First of all, I feel like absolute garbage because then I have fast food in years.
[UNKNOWN]: Second of all, I know it's in.
[UNKNOWN]: There are none of it is gonna be a nutrition and it's gonna make me feel like crap.
[UNKNOWN]: So it's kind of the same thing with got, not like I shouldn't say it, it's not the same thing with dogs, but what I was going there with that is I've got into a lot of supplements now, so I have like a multivitamin, I do my fish oil, I do my vitamin D, my lipisone with vitamin D, I've done, I've done interviews in AD, I do the cold pill, I ain't no.
[UNKNOWN]: All the things.
[UNKNOWN]: All the things, man, right?
[UNKNOWN]: So with dogs,
[UNKNOWN]: as a consumer.
[UNKNOWN]: I don't think the supplement game is hardly started yet.
[UNKNOWN]: Personally, like I don't know, I've seen a couple different people come out with a supplement like a daily supplement blend.
[UNKNOWN]: But for humans, it's like you can go to CVS or write aid or the local gas station and pick up a cheap thing of item and see that's not even vitamin C, right?
[UNKNOWN]: But for dogs, so how?
[UNKNOWN]: And this is just me being curious, which is what this podcast is, is just teaching me and you know the listeners and watchiners and viewers are wrong for the ride, how can we, how can we tell a good supplement from a bad one?
[UNKNOWN]: I have this app, just again, I learn 90 percent of things off of podcasts for those of you listening.
[UNKNOWN]: I have this app called SuppCo, SUPPCo, which scans, it's kind of like Yucca but for supplements.
[UNKNOWN]: So it scans your overall stack,
[UNKNOWN]: So I have my whole stack in here, like what proteins, my fatty acids.
[UNKNOWN]: I do the Quinton hypersonic waters blah blah blah.
[UNKNOWN]: And it tells you like, okay, this could be better because of the where they get it, the third party testing and stuff.
[UNKNOWN]: Dog owners are probably going to get hit hard the next three to five years on supplementation in vitamins.
[UNKNOWN]: And listen, there's nothing wrong with that.
[UNKNOWN]: I'm also trying to develop some sort of supplement because I've been taking a lot of different stuff for me and now my dog.
[UNKNOWN]: I've been doing I've been doing peptides for my dogs.
[UNKNOWN]: I've been on like a BPC157 for my older dog who went through
[UNKNOWN]: In my opinion, now I'm hindsight and I probably shouldn't have done the TPLO surgery, but I did and I wish I didn't, but anyway, so she's on BPC157 and I'm actively, you know.
[UNKNOWN]: trying to get better with myself.
[UNKNOWN]: So I'm not saying that these things are bad.
[UNKNOWN]: However, from your experience, diving deep into the supplement game and obviously educating yourself as much as you have because I've done the same thing with dog training.
[UNKNOWN]: I don't have a certification in dog training.
[UNKNOWN]: I've just passionate about it.
[UNKNOWN]: I've been doing this since I was two years old.
[UNKNOWN]: It's what I'm good at, right?
[UNKNOWN]: So why God put me here, right?
[UNKNOWN]: I could in a week go get a certification thing in the wall to make some people happy,
[UNKNOWN]: So to your point, like, I really admire and appreciate and respect somebody like yourself who've just, I want to know more from my, I've had other like Angela who is my mushroom friend, like same thing she dove in to like her dog was diagnosed with a certain thing and she dived into it and blah, blah, blah.
[UNKNOWN]: So dog owners, I think, are going to get inundated the next three to five years heavy and I think you're going to be able to find supplements and every shelf, pet co pets are your local places.
[UNKNOWN]: But tell me what to look for, like because the pharmaceutical game, I've realized, again, having, you know, for an example, Dr. Judy on is like the individuals in the pharmaceutical company are now and have been getting into the dog space because it's less regulated.
[UNKNOWN]: They don't have to, there's a lot, there's not as much red tape.
[UNKNOWN]: So they can kind of push something to the market really fast.
[UNKNOWN]: and dog owners have no idea.
[UNKNOWN]: And typically, it's not from my research harmful.
[UNKNOWN]: It just doesn't do shit.
[UNKNOWN]: So you're wasting your money, right?
[UNKNOWN]: It's not like if you give your dog this supplement, it's usually just like rice flour, and that's it.
[UNKNOWN]: There's like no nutrient batch, but it's pretty good marketing.
[UNKNOWN]: they paid a good influencer or they have a vet clinic pushing it yeah it's a whole other thing that they got to farm suitable companies and these corporate put yes they got clinics working together which is what i mean is like it's you know it to be objective here like if i were to come out with something i would call doctor ava frick and be like hey
[UNKNOWN]: can you approve this and that would be good because she would look at it and go no or she say yeah and I could you know pay her to put her name on it because I'm not a doctor there is benefits to that but then there's also people who are just waiting like there's a few and far and between like doctors out there that have MD next their name that
[UNKNOWN]: you know live in their parents basement probably and it's like hey can I give you a five grants you can say that this doctor recommends it and I can put on my website yep that happens oh yeah so that approved that approved doctor approved white coat or did the info more sure it's like this beautiful blonde girl with like the white coat and it's like but that's not who actually approved it it's some random dude anyway yeah i digress
[UNKNOWN]: So, how can dog owners as this starts to ramp up?
[UNKNOWN]: Like, I know for peptides, for an example.
[UNKNOWN]: We talked about fatty acids and the aminos, and there's so much going on, right?
[UNKNOWN]: I know that when I look at a peptide company, because it's not FDA approved yet for many reasons.
[UNKNOWN]: Like, I'm looking at third party testing.
[UNKNOWN]: I'm looking at making sure it's medical grade.
[UNKNOWN]: It's not like, you know, a knockoff from somewhere
[UNKNOWN]: And again, I don't know it could be harmful, but for the most part, you're just wasting your money, right?
[UNKNOWN]: How can dog owners start to decipher good supplements and vitamins and minerals from others as this ramps up?
[UNKNOWN]: I think it's a lot of how we do it on the human.
[UNKNOWN]: So I like you have an app that probably come up with an app.
[UNKNOWN]: You know, we want to make sure that they're third party tested.
[UNKNOWN]: They come from a reputable company.
[UNKNOWN]: Maybe there's a doctor that are a veterinarian that you respect.
[UNKNOWN]: That's promoted it or talks well about it.
[UNKNOWN]: But when it comes to the supplement game, because there is going to be an adation, right?
[UNKNOWN]: For sure.
[UNKNOWN]: He's so much.
[UNKNOWN]: precision supplementation.
[UNKNOWN]: That's the next level.
[UNKNOWN]: I don't take any supplements that I know what my body does a need.
[UNKNOWN]: Like I do the hair test every hundred twenty days on myself.
[UNKNOWN]: I see where I'm at, where my minerals at.
[UNKNOWN]: I base my supplementation base off that.
[UNKNOWN]: Can you define precision supplementation?
[UNKNOWN]: Precision supplementation is having biomarkers or lab results, clinical results.
[UNKNOWN]: That's
[UNKNOWN]: that tell you that you need to take it, that you're deficient in it, or that you need it, or you need to benefit from it.
[UNKNOWN]: That's the way I go about it.
[UNKNOWN]: There's other ways, obviously, like, you know, you have your pillars like Vitamin D, you gotta have it if you're in New York and it's winter, you don't have sun.
[UNKNOWN]: You need that, bro.
[UNKNOWN]: Even in the summer, because I know that more than me, it's June and I need it.
[UNKNOWN]: You need it.
[UNKNOWN]: So there's like, you know, magnesium, iron, there's pillars, like your multi-bidem, and that you need to take, as you know, human studies, everyone's predominantly deficient in those.
[UNKNOWN]: But don't go too crazy, do the proper test, know exactly what your body needs.
[UNKNOWN]: And it not be like a forever thing because once your body is supported and you're not in the levels you can move on to the next thing and the next thing and not take something forever just because it's, you know, promoted by a podcast or a doctor that you like, yeah.
[UNKNOWN]: So with the the markers that you're seeing.
[UNKNOWN]: Can you just define the biomarkers for people because I think that's like a buzzword that When you hear that it's kind of a buzzword where people are like I've heard that so many times by so many people, but I don't know exactly what it is So depending on the diagnostic test like if you took a gut test there would be specific bacterial biomarkers, right like you know homeostasis and you're
[UNKNOWN]: microbiome.
[UNKNOWN]: If it's the first test, we're testing minerals and toxins, so those biomarkers would be more on the minerals, individual minerals, and then more importantly, the mineral ratios.
[UNKNOWN]: Got it.
[UNKNOWN]: And we could have Dr. Avon, she could do a master class on this, but specific mineral ratios will tell you how certain body systems are functioning.
[UNKNOWN]: And that's what we really look at as those ratios.
[UNKNOWN]: And then from that, we can know like, there.
[UNKNOWN]: I don't know off the top of the head, but a certain ratio will tell you how well the thyroid is functioning.
[UNKNOWN]: And if it's sluggish, there are certain vitamins that help support the sluggish thyroid.
[UNKNOWN]: You know, selenium.
[UNKNOWN]: Selenium is a good one that helps with conversion of T3 to T4, which is what the thyroid needs.
[UNKNOWN]: That's a usable form.
[UNKNOWN]: Have you done a lot of research on thyroid stuff at whisper dogs for people?
[UNKNOWN]: A lot of people have hypohyperthyroidism and it's an autoimmune disease with dogs.
[UNKNOWN]: Dr. Abysses, 99% of dogs are more hypo, cats are more hyper.
[UNKNOWN]: Yeah, it's faster thyroid than with dogs, but that's an area.
[UNKNOWN]: It's just something I keep mentioning because the indocrine system is so important.
[UNKNOWN]: And it's one that's constantly in attack because of the dog's environment, because of what we have.
[UNKNOWN]: And the dog doesn't leave the house much right with the cleaning products, the plug and fragrances.
[UNKNOWN]: So bad.
[UNKNOWN]: We had a dog that was having seizures, and we traced it back to a plug and fragrances that this lady had.
[UNKNOWN]: Four, five in her little apartment, like six hundred square foot apartment in the dog was just dude.
[UNKNOWN]: So we had a client in New Jersey.
[UNKNOWN]: I'm not exaggerating.
[UNKNOWN]: a bad, bad, bad, bad, bad, bad, bad, bad thing beyond.
[UNKNOWN]: I think they're out of business now, but no, not that one.
[UNKNOWN]: The other one.
[UNKNOWN]: Bath body works.
[UNKNOWN]: Bath and body works.
[UNKNOWN]: I get him confused.
[UNKNOWN]: She had one of those plug-ins I think in every outlet.
[UNKNOWN]: Then she had the three-wit candles going on every end table.
[UNKNOWN]: Well, that's in Wix.
[UNKNOWN]: Yes.
[UNKNOWN]: So,
[UNKNOWN]: When we walked in, me and I had a film crew with me at the time, and when we walked in, we were like, oh, my, like, I couldn't.
[UNKNOWN]: So again, guys, I'm sorry that you have to hear this so much, but it's just part of who I am now.
[UNKNOWN]: But my wife and I, we, like, she is like told, and she's like the, the, the, the brains behind the operation.
[UNKNOWN]: I just kind of fall a suit because I trust her.
[UNKNOWN]: That's why I married her.
[UNKNOWN]: So when she's like, hey, yes, good partnership for short raising kids just going through life when she's like, hey, I listen to this podcast and I did my research this stuff is so we got rid of the tide we got rid of the dawn we got rid of the fake synthetic candles and the fragrances because it's carcinogens it causes all these bad things bang bang boom boom.
[UNKNOWN]: So now I'm super sensitive to those things that smell my kids.
[UNKNOWN]: If my, so our grandparents, they all switched their laundry detergent because now my kids, since they were born, were basically born into a world that you and I were not born into.
[UNKNOWN]: We were in Tide and the Dondish soaps and the little cute bear on the fabric softeners, like, we're pouring that shit everywhere because it smells good, right?
[UNKNOWN]: As we came out as good as we did.
[UNKNOWN]: Telling you, right?
[UNKNOWN]: We got a lot of work to do.
[UNKNOWN]: But my kids, if they lay on somebody who uses tide, they break out, that's how sensitive they are, right?
[UNKNOWN]: And so when I walked into that house, I was like, oh my god, like I am so I'm thinking, so this dog is going crazy.
[UNKNOWN]: And in my head, I was like, I need to say something because this is crazy.
[UNKNOWN]: I can't even stay.
[UNKNOWN]: Like it was so hard for us.
[UNKNOWN]: Like when we got out of there, we were like, you know, that scene off SpongeBob, we're like, Sandy Cheeks, bring SpongeBob into her glass dome and he needs water and he's like freaking out.
[UNKNOWN]: That's how we were, we got out, we were like.
[UNKNOWN]: right and God bless them.
[UNKNOWN]: They're amazing people and stuff.
[UNKNOWN]: They don't know.
[UNKNOWN]: You don't know.
[UNKNOWN]: That's kind of why I do this podcast because I'm like, hey, if you download subco or you download Yaka, scan your shit that you're putting in your body.
[UNKNOWN]: Look what it is.
[UNKNOWN]: There's because here's the thing.
[UNKNOWN]: It's not that you can't have cheese or sausage or chips or whatever.
[UNKNOWN]: It's just, there's alternatives that are cleaner.
[UNKNOWN]: That's what I tell people.
[UNKNOWN]: People are like, oh, you don't eat Doritos.
[UNKNOWN]: I'm like, bro, no, because of these reasons.
[UNKNOWN]: But now they have these.
[UNKNOWN]: That's why all these companies are now coming out with
[UNKNOWN]: They're realizing people are people are waiting to not using a hundred percent.
[UNKNOWN]: We're like, I don't want this crap in me Why because it tastes good?
[UNKNOWN]: It's very short lived, right?
[UNKNOWN]: And then I feel like crap and then Anyway, I digress but but to your point So many people with their dogs are using the synthetic stuff the cleaners are the worst
[UNKNOWN]: Like the floor cleaners, because their paws are so absorbable.
[UNKNOWN]: Swiffer, lice, all that stuff went in.
[UNKNOWN]: We've been using a company called Branch Basics, no affiliation, but my wife listened to a podcast with the owner.
[UNKNOWN]: And same thing to your point and to my point, she was like, once I found out how much toxins are in the cleaning products that my children are eating off and my dogs are, I go with the swiffer and my dogs' pads, which are like sponges that soak straight up to the bloodstream.
[UNKNOWN]: are stepping on for what because it smells good doesn't it's not cleaning anything it's just that's the thing like once I woke up to the fact that anything that smells that good and taste that good is probably toxic for you and it's just and I'm like I said I'm like
[UNKNOWN]: I hate that.
[UNKNOWN]: It's the same thing I had Rodney Habibon, I think last year or something.
[UNKNOWN]: And we were talking about this.
[UNKNOWN]: And he was like, we were talking about fertilizer and stuff like that for your yard.
[UNKNOWN]: And he's talked about how dangerous it is for your kids and for your dogs and ourselves.
[UNKNOWN]: And I was like, yeah, no, Rodney, I was like, I just worked on my green yard.
[UNKNOWN]: I wanted like a nut, you know, so then I found a bunch of organic products.
[UNKNOWN]: Yeah, yeah, there's definitely a figure in it out.
[UNKNOWN]: And like one of the like happy metals chromium, it's a popular ingredient in a lot of these fertilizers that you can spot in the fur.
[UNKNOWN]: You are using these.
[UNKNOWN]: And it's not like a new meteoryard.
[UNKNOWN]: You could be downwind from somebody, neighbor.
[UNKNOWN]: And then talking about dogs in that poor dog that was in that environment, the dogs have like three million more receptors.
[UNKNOWN]: And there's so much more sensitive to these airborne chemicals.
[UNKNOWN]: Yeah, I did.
[UNKNOWN]: I could surprise that dog was even functioning.
[UNKNOWN]: Dude, I know I have ADHD and that was my point.
[UNKNOWN]: Yeah, my saying that is that I felt so bad for the dog, because us humans, because I think the dogs of factory senses are 100,000 times more sensitive than ours.
[UNKNOWN]: So that dog was you know struggling and I couldn't I couldn't even think straight I couldn't imagine the dog you know and that was just something with the owners to they probably were like really insecure about maybe having two dogs in the house And it was I don't know but I it was it was tough.
[UNKNOWN]: It's okay.
[UNKNOWN]: So all right.
[UNKNOWN]: Let me let me back up a little bit.
[UNKNOWN]: Okay, so
[UNKNOWN]: Oh real quick, while we're on the topic, um, environmental working group skin deep.
[UNKNOWN]: Use that site.
[UNKNOWN]: You can plug in any of your household cleaning products and it'll give you a score toxic score.
[UNKNOWN]: Let's go.
[UNKNOWN]: So, you know, plug that in, make sure people, you know, it's easy way to understand or my products safe or what's it called in environmental working group.
[UNKNOWN]: And then go skin deep is the like sub domain.
[UNKNOWN]: And then you'll be able to plug in any of your household cleaners or fertilizers
[UNKNOWN]: Also for women with makeup, you can plug that in there too, I don't want to ruin their day.
[UNKNOWN]: I know a lot of toxins would make up.
[UNKNOWN]: That's what I'm saying though, it's like...
[UNKNOWN]: You can't see it, guys.
[UNKNOWN]: Like, you got to be careful.
[UNKNOWN]: Like, there's one kryptonite that I have is the Doritos, Getselm Hungry, I, okay, again, ADHD, sorry.
[UNKNOWN]: People who are listening probably are used to this and probably laughing, or maybe just clicking off because they hate it, but I'll tell you this.
[UNKNOWN]: The thyroid thing that the reason I asked about that is because I recently was with my cousins in North Carolina and she's like, you might have a thyroid issue.
[UNKNOWN]: I said, why?
[UNKNOWN]: She said, because you,
[UNKNOWN]: eat constantly because I do.
[UNKNOWN]: I'm like constantly eating.
[UNKNOWN]: Let me hyper.
[UNKNOWN]: I'm dude.
[UNKNOWN]: I'm telling you like it's just something especially my adult years.
[UNKNOWN]: I don't know.
[UNKNOWN]: It's hard to remember if I was like that as a kid.
[UNKNOWN]: But like it's a think like my friends and family joke.
[UNKNOWN]: They're like, where's Tom going to stop on the way home after dinner?
[UNKNOWN]: Yeah.
[UNKNOWN]: I am like, I remember when we were in Hawaii one time, we went off for pizza and on the way home I stopped for a pokeball because I was just for some reason.
[UNKNOWN]: It could be my
[UNKNOWN]: my metabolism, but also my cousin, recently, like literally two weeks ago, she's like, you should get your thyroid check.
[UNKNOWN]: She's like, that's a symptom of like a hyper thyroid.
[UNKNOWN]: Yeah.
[UNKNOWN]: Is it?
[UNKNOWN]: Yeah.
[UNKNOWN]: Turn on.
[UNKNOWN]: Dude, because I'm dude, I just eat like I just eat all day and that's like, yeah.
[UNKNOWN]: And that's been really hard for me to for clean stuff because it's like, I either have to make a rib eye steak or I have to do a
[UNKNOWN]: It's a thin calorie dough.
[UNKNOWN]: Yeah, like a steak and avocado with grass-fed butter or I'll do right now.
[UNKNOWN]: Like one of my favorite lunches is lime caught tuna and then I do olive oil and smoke paprika and I put it on sourdough and then I sprinkle like this other pepper flake on it and I do a little bit of more lemon zest on top and that's like you got some there for us.
[UNKNOWN]: That's fire.
[UNKNOWN]: I love amazing.
[UNKNOWN]: I'd like that right now.
[UNKNOWN]: I'm so hungry.
[UNKNOWN]: A lot of the processed foods are like There's zero calories, and that's why you make my dog my dog is like can eat into it pops Like eats this whole bowl and it's looking to come to you for human food Mm-hmm.
[UNKNOWN]: There's there's no calories no food.
[UNKNOWN]: There's no food.
[UNKNOWN]: There's no nutrients That's what I meant.
[UNKNOWN]: There's no nutrients in there.
[UNKNOWN]: So they're like
[UNKNOWN]: They're never full because there's no nutrients in the food so they're gonna go like I need more nutrients where the nutrients.
[UNKNOWN]: So that's why I thought you can feel like a dog and my dog can just eat until it pops.
[UNKNOWN]: It's not because it's the food that has no nutrients and that's causing them to be that way.
[UNKNOWN]: Is there any recommendations through all the studies and research that you've done?
[UNKNOWN]: Are there any diets that you have found to be better for worse?
[UNKNOWN]: Not in particular brands but just like diets in general for dogs from all the testing that you guys have
[UNKNOWN]: Dr. Avery always leased words towards the ancestral diet, which is high protein, higher fats, minimal carbohydrates, some ruffage.
[UNKNOWN]: Again, when we're talking like ruffage, fiber, okay, you know, make sure it's lightly cooked, or seam, all dente, lasting when I'd be giving a dog is raw vegetables, cause they can't process that.
[UNKNOWN]: We're about fermented.
[UNKNOWN]: Fermented, kimchi, yeah.
[UNKNOWN]: We have a probiotics.
[UNKNOWN]: We have a company called Gussie's Gut, and they ferment,
[UNKNOWN]: Vegetables okay, so everything's fermented in a little bit of that put a top or yeah on on the food So when the dog breaks down the fiber back to these Shorching fatty acids and post-bottics, right?
[UNKNOWN]: You need a little bit of that in the diet, so that's gonna help with their microbiome and you know Provecut dyspiosis keep that cut cut microbiome balance so you know a little bit of roughage in the diet is is good Under under like 4% 5% if you're looking at like a plate and looking at like a pie chart
[UNKNOWN]: Yeah, yeah, it's some of the some of the real deal like raw feeders.
[UNKNOWN]: I always like from a farm like wow that's awesome Like they go in and they do all the different quail eggs and oh, yeah sardines Yeah, all the good stuff.
[UNKNOWN]: Yeah, it's great.
[UNKNOWN]: It's great that their dog is so diverse and they're diet and they probably The benefits diversity is to switching up the diet everyone's so well don't feed the same same brand or dog food Ever it's it's good to mix it up universities it's crucial because your gut microbiome is diverse
[UNKNOWN]: If you tried it on for size, like if you took all the bacteria and you got America Prime, we'll start with humans, it would be the size of a basketball.
[UNKNOWN]: These things shape so many things.
[UNKNOWN]: If you did a dog, it'd probably be like a tennis ball size, but back to your kids and like, you know, cravings, cravings are dictated by our actually bacteria.
[UNKNOWN]: So when you have an overgrowth of the bad bacteria and you start craving sweets all the time, that's what I was like.
[UNKNOWN]: because they feed off the sugar and they're like, that's their fuel source.
[UNKNOWN]: When you cut that off and you stop eating the sweets, those cravings go away.
[UNKNOWN]: Yeah, these bacteria were really a host.
[UNKNOWN]: And we had these bacteria that drive so many factors are mental health tied to our gut bacteria.
[UNKNOWN]: Food cravings tied to our gut bacteria.
[UNKNOWN]: They do so many things where you got to look at yourself as a host, not just a single being, but you have a lot of living organisms inside of you, that help us function and help us live.
[UNKNOWN]: Yeah, it's amazing once you dive into it what you can discover.
[UNKNOWN]: So with your tests, I want to get back to that for a moment because I You know, I mean, that's why the podcast or podcasts, right?
[UNKNOWN]: It's not an an interview.
[UNKNOWN]: We just inform or leave.
[UNKNOWN]: That's what I know.
[UNKNOWN]: Yeah.
[UNKNOWN]: Yeah, so
[UNKNOWN]: Yeah, because, you know, for me, you know, this podcast again is just me having conversations with somebody that I'm interested in.
[UNKNOWN]: You know, it's a lot of people when they email me, or like, before they come on, they're like, what set of questions, which is fine.
[UNKNOWN]: Now, we always give them like, you know, preset questions if they're interested, but I always tell people, this isn't an interview.
[UNKNOWN]: You're not going to sit down and I have like, you know, I have four questions that I wanted to ask you, which I already did in the first 10 minutes.
[UNKNOWN]: In true station, I've been on a couple of podcasts where it was like, she would ask me a question.
[UNKNOWN]: I would answer.
[UNKNOWN]: Where are you from?
[UNKNOWN]: What do you like to eat?
[UNKNOWN]: I felt like I was like, I know I'm better than this.
[UNKNOWN]: What's going on?
[UNKNOWN]: No, I know.
[UNKNOWN]: And also, too, I've seen a lot of people, particularly veterinarians who aren't used to delights cameras in action, and they come in their so nervous.
[UNKNOWN]: And I'm just like, so, what'd you have for dinner last night?
[UNKNOWN]: And they're like, oh, well, and we just start talking.
[UNKNOWN]: It just makes people comfortable.
[UNKNOWN]: So that's it.
[UNKNOWN]: You get the gold.
[UNKNOWN]: Yeah, yeah, for sure.
[UNKNOWN]: And that's the thing about podcasting is like, sometimes I'm self-conscious and apologize, but I shouldn't because that's just what this is.
[UNKNOWN]: It's just us having a conversation.
[UNKNOWN]: So going back to the test, right?
[UNKNOWN]: So what are the other, what are the other huge benefits and people are listening to this right now?
[UNKNOWN]: Because I want dog owners to be empowered.
[UNKNOWN]: I want them to have their dog live healthier.
[UNKNOWN]: longer lives or at least I want an empowerment is a really good thing to say because I want them to know why their dog just like me, like I have this stupid thing on my arm that's plugged into me and this orring and all the things I want people to know how to help their dog live a longer healthier life but also I want them to know why their dog looks a certain way, access certain way.
[UNKNOWN]: Sleeps a certain way.
[UNKNOWN]: He sounds a certain way.
[UNKNOWN]: So what are their things?
[UNKNOWN]: I want you to really sell what you're doing right here Because I think that what you're doing is incredible and I think it's it's just gonna keep you evolving and take bigger and better things And I think at some point there is gonna be an orring for a dog or a loop strap or something Which already know there are companies.
[UNKNOWN]: There's a couple out there, but they're doing it the top part about there's why the aura and the loop or so
[UNKNOWN]: accurate as it's skin to skin contact the five colors and the other ones of the world you have that thick layer for Yeah, so the sensor sensors are quite there.
[UNKNOWN]: What are you doing maybe you could do something like under the skin a chip under the skin?
[UNKNOWN]: There's something to be brother the next way.
[UNKNOWN]: Yeah.
[UNKNOWN]: Yeah Yeah, and you know if it's it's if it's not and like I mean to do the chips for like you know They scan it to figure out who your owner is.
[UNKNOWN]: I wonder if they could do like a
[UNKNOWN]: subcutaneous like it's moving that way for a couple years out but yeah I would say that's probably that'd be cool just to like have a drap you could take it out you could scan it what is their blood sugar what is it you know how is their thyroid function yeah yeah the thyroid thing is really interesting to me okay so going back you take the test right and once you take the test from you guys what are the other things what are their benefits
[UNKNOWN]: dog owners can see like what are people going like wow I didn't know that and wow when I did this this is changing like what are the biggest takeaways dog owners are finding from your test right now
[UNKNOWN]: So we've touched on diet, right?
[UNKNOWN]: It's like just getting to know your dog.
[UNKNOWN]: Like this, I say, kind of gives your dog's body of voice every 120 days.
[UNKNOWN]: So you can speak through it.
[UNKNOWN]: You have to see exactly what's going on inside their body and exactly what to do to fix it.
[UNKNOWN]: Yeah.
[UNKNOWN]: It's set up in a really easy way.
[UNKNOWN]: In a lot like ordering, you have scores, right?
[UNKNOWN]: You have your sleep score, your activity score.
[UNKNOWN]: In this, you'll have your dog's kidney score, heart score.
[UNKNOWN]: It gives you an in-look to your dog that you would never get for even with a standard vet visit or your annual vet visit where they're looking to look at it like observationally.
[UNKNOWN]: This gives you the answers to the questions that you got.
[UNKNOWN]: And it's going to allow you to be prevented.
[UNKNOWN]: So it's going to catch these issues early and that's the most important part that's really the why we did this is we understand if you catch issues early, you can prevent huge ones since happening and then.
[UNKNOWN]: The downstream effects of that is like the high vet bills.
[UNKNOWN]: I always tie back to that because like for like screaming with a pitch fork.
[UNKNOWN]: Like I've seen the comments of like there's both the dark vet industry of how people are so pissed off of how high cost of have come.
[UNKNOWN]: So the best way to mitigate that is through prevention and getting a full internal look on your dog's body of how everything is functioning.
[UNKNOWN]: Yeah, to be proactive, I love that.
[UNKNOWN]: What's the entry cost for your product right now?
[UNKNOWN]: So it's a membership model.
[UNKNOWN]: It's $475 for the year.
[UNKNOWN]: So you look at it.
[UNKNOWN]: I call it an investment because you're preventing all the downstream costs that could happen.
[UNKNOWN]: I mean, people working banged over the head for $5,600, I bet those left in the right.
[UNKNOWN]: I mean, like about reoccurring skin issues.
[UNKNOWN]: Like a lot of these people are going to the vet month of a month, and it's the same outcome, same hamster wheel.
[UNKNOWN]: So, but right now we're doing our pre-sale because we launched at the end of the month.
[UNKNOWN]: Oh, you got anything launched yet?
[UNKNOWN]: Yeah, we launched next month.
[UNKNOWN]: Oh, cool.
[UNKNOWN]: I didn't know that.
[UNKNOWN]: Yeah, so we do our pre-sale, $365, it's on sale for so a dollar a day, I like to say, less than your Starbucks coffee, so if you're going to for premium coffee, get for a dollar for your dog a day.
[UNKNOWN]: And is it, um, do you guys have payment options for that or is that all up front?
[UNKNOWN]: Because I know that that's going to be a question for sure.
[UNKNOWN]: Yeah, so right now it's up front, but we are looking at payment options like break it up quarterly because it is a membership for the year either break it up quarterly or you know possibly doing an upfront payment and then paying it upon like the second test third test.
[UNKNOWN]: Yeah, okay, that makes sense.
[UNKNOWN]: Or like, after pay, I think is not how to pay is one new.
[UNKNOWN]: Yeah, that like, you do that at checkout.
[UNKNOWN]: We have that, I think, for some of our Shopify stuff, where it's easier for people to just do payments.
[UNKNOWN]: But you gotta look into that too, because sometimes the after-pay stuff, like, they'll charge you a pretty significant interest.
[UNKNOWN]: And then you end up paying more.
[UNKNOWN]: But I don't know, Taylor, is that right?
[UNKNOWN]: After pay?
[UNKNOWN]: Do they charge you interest?
[UNKNOWN]: they do if you don't pay it down in time.
[UNKNOWN]: All right, it's like anything else, right?
[UNKNOWN]: Yeah, they're like, okay, now it's a $600.
[UNKNOWN]: Exactly.
[UNKNOWN]: Dang.
[UNKNOWN]: Okay, so the turnaround time is 48 hours once you guys get it to the lab, or once you get it, so it's probably going to take four to five days shipping from wherever you're at to where lab in California.
[UNKNOWN]: but once the lab receives it, it's a 48 hour turnaround time.
[UNKNOWN]: That's pretty cool.
[UNKNOWN]: When you guys approach the lab, where they like, wow, this is cool, or they do it for other people, or how did that happen?
[UNKNOWN]: Because I'm assuming when you guys kind of come up with a proprietary idea or system or test, it's got to be hard to find somebody that can do it accurately.
[UNKNOWN]: So there's not many labs that do this, you know, I say it's obviously it's a niche diagnostic.
[UNKNOWN]: Um, the two that do it in the United States, uh, they didn't want to work with us, and this goes back to like the dark bed industry and big pet, right?
[UNKNOWN]: They had some big farm, a big farmer.
[UNKNOWN]: They had some big contracts with big pharmaceutical companies, and they were gun whole about it.
[UNKNOWN]: They're like, all of a sudden, we didn't hear from just went blank.
[UNKNOWN]: Never responded to my emails after that, sort of like, interesting.
[UNKNOWN]: And that was the point, kind of tying back like the entrepreneur side of this of the highs and lows of entrepreneur, like,
[UNKNOWN]: That was a major blow, because after that it took me four and a half months to find a lab that would work with us.
[UNKNOWN]: So there was a low point in this process where I almost gave up on it, because without a lab we have no business.
[UNKNOWN]: But I was so passionate and I knew something like this had to come out.
[UNKNOWN]: I just kept moving forward and hundreds of hundreds of phone calls finally a lab that was doing this with plants.
[UNKNOWN]: they were doing plant tissue mineralysis said interesting.
[UNKNOWN]: We never thought about doing with fur, but we have the same exact equipment, same exact processes.
[UNKNOWN]: So it was just a unique opportunity to do something with them.
[UNKNOWN]: And without them we wouldn't have a business because the two labs that do this ride don't want to work with us for
[UNKNOWN]: You obviously, yeah, who do you think what kind of tests are they running for the big the big guys like are they doing follicle tests or they just do another test that would be competition.
[UNKNOWN]: Yeah, well, they do blood testing got microbiome testing, but I guess because we're a new incumbent and it was more around preventative care.
[UNKNOWN]: Obviously, these pharmaceutical companies and labs work with veterinarian clinics reactive
[UNKNOWN]: the preventative model disrupts their model and a huge way because the healthy dog is not a profitable dog.
[UNKNOWN]: So you're looking about talking about dark vet care and how all these private equities has gobbled up all these individuals with your own clinics.
[UNKNOWN]: Huge problem.
[UNKNOWN]: I mean, I think it's like 60%.
[UNKNOWN]: 80% of emergency vet clinics are now owned by private equity.
[UNKNOWN]: And so yeah, prevention is not good for their business model.
[UNKNOWN]: So they want to fight that as much as possible.
[UNKNOWN]: Yeah.
[UNKNOWN]: that makes sense so they were like if these guys come in and we that will ultimately hurt our bottom line because we'll see less dogs with potentially with with the diseases and cancers and things exactly the chronic diseases that are all preventable you know if you're doing the right measures we didn't write food knowing as I said that's a huge but they will be the first person to offer you a big lump sum of money for your company
[UNKNOWN]: I reckon.
[UNKNOWN]: See, that's the thing that I or I struggle with as a human, like, ethically.
[UNKNOWN]: I always struggle with, uh, it's the same thing with, with, what were we talking about recently?
[UNKNOWN]: Oh, like, uh, THC, because as I travel, it's like, I'm always interested to be like, oh, so the, I've been, I dove into, like, alcohol in the THC, uh, industry, because
[UNKNOWN]: Basically, the alcohol industry is lobbying and fighting really hard.
[UNKNOWN]: I don't think it's just them.
[UNKNOWN]: I think it is something like the old timers that are like weeds, bad, or whatever.
[UNKNOWN]: And they're doing everything they can to not get THG legal in certain states until they own all of it.
[UNKNOWN]: Right?
[UNKNOWN]: Yeah.
[UNKNOWN]: Because the amount of people who are drinking alcohol now is decrease significantly.
[UNKNOWN]: Like the Gen Zs and stuff, they're not hardly drinking.
[UNKNOWN]: And that's why like when you like back in back in our day when you go to a bar there wasn't an A's like if you had an N8 would just be like, oh, you must be an alcoholic.
[UNKNOWN]: Yeah, that was it.
[UNKNOWN]: Like if you drank an old Duel's bro, it was like
[UNKNOWN]: What's wrong with this guy?
[UNKNOWN]: Yeah, like you're struggling with alcoholism and you're just at a bar drinking in no duels because you have to.
[UNKNOWN]: Now it's like there's literally every single big gun out there with an NNA, right?
[UNKNOWN]: And there's nothing wrong with that, you know, or anything like that.
[UNKNOWN]: But now we're just seeing this significant decline in alcohol sales on all accords.
[UNKNOWN]: And now marijuana because it's sort of become legal and
[UNKNOWN]: That's going straight up and so I was actually talking I was in ten a series suddenly and I was talking to a I went into a like a like a dispensary and if you look on chat chat says it's illegal But there's it's like this loophole with the the farm act where you can it's it's such a funny loophole dude It's basically
[UNKNOWN]: If it's delta 9, hemp-derivated, THC, it doesn't turn into THC and T light it on fire, right?
[UNKNOWN]: So they can sell it, it has THC, so they can sell flour, they can sell gummies, inedibles and cellsters and all this stuff.
[UNKNOWN]: Because I'm just like a student to all this, trying to figure out how
[UNKNOWN]: What moves the needle?
[UNKNOWN]: Why are companies doing certain things?
[UNKNOWN]: I'm very fascinated and consumer consumer behavior, right?
[UNKNOWN]: Trying to think like, why are people doing certain things?
[UNKNOWN]: I'm trying to figure it out, right?
[UNKNOWN]: And so it's really interesting loophole.
[UNKNOWN]: They're like, oh, no, all of this is legal because it doesn't turn into THC until you light it on fire or whatever.
[UNKNOWN]: And that's done at home, so it's not on us, so it's interesting.
[UNKNOWN]: And I was talking to her and I said, I thought this was a legal here, because it was a couple years ago when I went, it was dispensers everywhere, and now there's limited, and she's like, no, it is, they keep pushing it back.
[UNKNOWN]: She goes, it's going to keep getting pushed back and tell the Anheimer or Ann's, how do you say the Bush, Ann'sheimer?
[UNKNOWN]: and hizer in hizer in hizer in the millers in the cores or whoever else like whoever owns them, which is even the bigger ones, the black rocks or whoever the frick it is, until they buy up like 70% of these, he's like it's not going to be really legal and every state until the alcohol industry has a good grip on it.
[UNKNOWN]: Which is crazy because you would think as a consumer, it would be like, oh, the politicians don't want us to smoke weed or
[UNKNOWN]: whatever, whatever, right?
[UNKNOWN]: And it's like, that's actually not it.
[UNKNOWN]: It's all about money, typically, from my research, which is subjective, but it seems to me that's what's going on.
[UNKNOWN]: It's like, it's not gonna be a legal thing and tell the out, because they have all the money.
[UNKNOWN]: Like they have all the money.
[UNKNOWN]: Like the alcohol industry has been gold-minded for the last four decades, you know.
[UNKNOWN]: Eventually they're going to roll into the non-alcoholic beverages base and, you know, once they're bottom line hurts enough for me.
[UNKNOWN]: That's the direction where it's going exactly.
[UNKNOWN]: That's what I was, that's why I mentioned it is, is it would hurt?
[UNKNOWN]: So the people who didn't want to do the test.
[UNKNOWN]: would, you know, they were probably, it's the same thing, I do it, I did this, um, I did this, uh, so who owns, uh, was it, uh, NBC, somebody owns, I forget who owns good morning America.
[UNKNOWN]: But anyway, good morning America, the team over there, where it was NBC or whoever, um, they basically reached out to me and they wanted me to be a spokesperson for their thing and all of the representatives, like the people who were like putting on were so excited, I was so excited and it was like this
[UNKNOWN]: We were like gearing up to do like this state of that state, this international, not international.
[UNKNOWN]: Jeez, right in between state and international, this like domestic like little like spokes tour where I would do GMA and I would do all these because they own all the channels across the country, so I would do some on California and it was basically just like a pedadoption clue that it was a clue that the shelters event right and one of the big agencies I can remember who NBC maybe.
[UNKNOWN]: They own kind of like that that that that company is clearly a shelters or whatever which is great.
[UNKNOWN]: I've done I've done it for today show a couple times and it's great.
[UNKNOWN]: I mean, it's exactly what it sounds like it's clear in the shelters.
[UNKNOWN]: It's a good good thing.
[UNKNOWN]: But I remember I just it was so weird.
[UNKNOWN]: I got on a call and we've been talking about this for months.
[UNKNOWN]: And I got on a call and it was like, you know, a couple older ladies, you know, you know, they were just doing this kind of stuff as the before they retire, there's really sweet people.
[UNKNOWN]: And I remember I got on the call and they were all like super sour and stone like not high, but like stone faced, right?
[UNKNOWN]: They were like, and I was like, what happened?
[UNKNOWN]: You know, and I got on there like Tom.
[UNKNOWN]: We really, you know, you know, I could tell they didn't know how to say it, right?
[UNKNOWN]: Because we had this very like they're like, hey, you're really good on camera, you've done national TV many times.
[UNKNOWN]: We would love you to be a spokesperson to help clear the shelters.
[UNKNOWN]: Let's go.
[UNKNOWN]: Yeah, I don't want to get paid.
[UNKNOWN]: I just, that sounds awesome to me.
[UNKNOWN]: Like the more I can help dogs, the better.
[UNKNOWN]: Let's do it, right?
[UNKNOWN]: We worked on it for months and everybody got on and they were like, so disheartened and I could tell they're like, well, we, um, so basically, uh, you know, when we went to a kick this thing off, um, unfortunately our main sponsor, what's I'm not going to say, but it's a, you know, big food brand.
[UNKNOWN]: They, um, we can't use you because you're an affiliation with another food company and I was like
[UNKNOWN]: I was like, that's fine.
[UNKNOWN]: I was like, um, it was really nice to meet all you guys.
[UNKNOWN]: And they were like, so, they were, to me, I was like, business like, get it.
[UNKNOWN]: I get it.
[UNKNOWN]: Like, this stuff happens, but to them being just dog owners and kind of, they were probably just behind the scenes.
[UNKNOWN]: Like, you know, it wasn't like clear the shelters.
[UNKNOWN]: It's not like their main thing.
[UNKNOWN]: It was just something they were probably doing because they cared about it.
[UNKNOWN]: And I could just see they were so like this heart and didn't confuse and they were like,
[UNKNOWN]: this and it was like and I get it but my point is is for the average person you don't see what you know what what that type of like commitment and money does it changes the landscape completely like if you have a big company or a big farmer or a big you know a VCA or something that owns and
[UNKNOWN]: It's a butterfly effect.
[UNKNOWN]: It's a tidal wave of what it touches.
[UNKNOWN]: And I've even done that in shelters.
[UNKNOWN]: I've volunteered at certain shelters.
[UNKNOWN]: And you, I'd think like,
[UNKNOWN]: OK, Tom, you're a professional.
[UNKNOWN]: You have experience with behavioral cases.
[UNKNOWN]: You feel really comfortable with dogs with bite histories.
[UNKNOWN]: You also objectively have had a good track record of helping, you know, do in these behavior modifications.
[UNKNOWN]: And it's what I'd love to do.
[UNKNOWN]: You would be surprised how many shelters would rather see dogs be put down than helped because of politics.
[UNKNOWN]: You know, like if I came in, it's like,
[UNKNOWN]: If you said, like, I can cure cancer tomorrow, there's going to be some people, which probably has already happened in our world of, like, how are you going to do it, Dr.
[UNKNOWN]: Disappears?
[UNKNOWN]: Who is it going to affect?
[UNKNOWN]: Right?
[UNKNOWN]: Exactly.
[UNKNOWN]: How is it going to hurt our bottom line?
[UNKNOWN]: Which is so sinister to even talk about, and I feel like bad even saying it, but it's just, people just don't understand some of the unfortunate, like, does not, not literal, but some of the unfortunate dark things that happen.
[UNKNOWN]: with things like that.
[UNKNOWN]: And that's why I think, again, when I say you can't unsee things, it's almost in a dark way where we have been tricked and fooled for so long to believe a certain thing and a certain narrative when it's like most of the things that we're eating and taking in supplementing is occurs naturally somewhere that you can just go get naturally.
[UNKNOWN]: You know, for free, like I had my friend Angelan who was talking about mushrooms, like she's like penicillin from a mushroom Like she's talking about all these different things that are like so natural, but because companies have figured out a way To trick us to think like even This is my last thing.
[UNKNOWN]: I'll go for my soapbox after this, but even my my son has a really bad diaper rash right now
[UNKNOWN]: And I'm looking at the diaper rash cream, and then my wife was like, just do coconut oil and arrow root powder or something, which is like a natural, like, can join in and it kind of just like not can join in, but it binds things together and just suits it or whatever.
[UNKNOWN]: And I was like, it's just so fascinating.
[UNKNOWN]: I take products every single day of my life, I'm not against products that's just fascinating that as humans we have gotten down this path of being consumers to just buy everything.
[UNKNOWN]: But the reality is, is a lot of the stuff that we consume and buy and purchase is just because it's been formulated and then marketed, but a lot of the stuff is actually really natural.
[UNKNOWN]: You know, like when I have people on talking about dog nutrition, they're like it's organs, meat, and bone, blueberries, carrots, strawberries, whatever, right?
[UNKNOWN]: But you can do it for way cheaper.
[UNKNOWN]: Yeah, man, it's crazy.
[UNKNOWN]: Yeah.
[UNKNOWN]: So, okay, so this is exciting.
[UNKNOWN]: I'm really excited.
[UNKNOWN]: So you guys launch when at the end of this month?
[UNKNOWN]: At the end of this month.
[UNKNOWN]: It's now June.
[UNKNOWN]: And so if people,
[UNKNOWN]: Um, let me ask you one more question.
[UNKNOWN]: How did you, how did you lean?
[UNKNOWN]: I'm here all day.
[UNKNOWN]: My flight's not full stuff.
[UNKNOWN]: And how did you, how did you lean up with Dr. Eva?
[UNKNOWN]: So, Dr. Eva, so...
[UNKNOWN]: So long story short, when you asked me like, how I got into this, when I had the gut health company, I had a falling out with my business partner.
[UNKNOWN]: He was doing some things that were integrated with my morals and ethics.
[UNKNOWN]: Walked away from that and I was sort of in this like no man's period in my life, like I didn't know what I wanted to do or what I was going to do, but I made a promise myself, you're not going back to a nine to five, like you're an entrepreneur, you love health and wellness, you're going to find a way to make it work within this space.
[UNKNOWN]: Um, so everyone's like, you're so passionate about health and wellness, like, why don't you do, like, health coaching?
[UNKNOWN]: So I was like, oh, yes, you know, anything to keep the lights on, because at that point, like, I put all my savings into the gut health company and I hadn't, like, nothing.
[UNKNOWN]: We didn't get any exit from that at all.
[UNKNOWN]: No, I just walked away because it was, it was better that way, cleaner.
[UNKNOWN]: Yeah, I didn't want anything to do with that company or the partners who walked away.
[UNKNOWN]: So I was like, okay.
[UNKNOWN]: Health coaching will figure it out.
[UNKNOWN]: So I started using that heritage human analysis test.
[UNKNOWN]: We call it for it with dogs before tissue on my clients And I saw the amount of insights I was getting and the transformations that they were seeing from it my like you know cleaning up a diet and doing all these things
[UNKNOWN]: And then I started hearing about a vet that was doing with dogs and that was the all-ha like moment the light bulb moment You kind of like like that's it Because I know like people will do way more for their health for the way more for their dog's health or their own health and you know It was an easier market and a more of a blue ocean opportunity to get into so
[UNKNOWN]: It's a niche space doing this test and they all keep talking about this vet So I was like I kind of find I got to like talk to where so I went to our website I thought that she had a book on all this.
[UNKNOWN]: I bought her book, read her book email her like just letting her know how insightful it is and just like how amazing this this information has didn't think she was gonna reply She replied And she was like that and then we started building a friendship through email.
[UNKNOWN]: It was like you got mail was like Tom Hanks
[UNKNOWN]: Yeah, yeah, or Meg Ryan, I think.
[UNKNOWN]: Meg Ryan, yeah.
[UNKNOWN]: But it wasn't like that, but it was just like, we were just creating a friendship over email.
[UNKNOWN]: It's great.
[UNKNOWN]: And then ended up going to a Vec convention where they were helping out, I want to verbose, and then we created a really good friendship, and then eventually a partnership.
[UNKNOWN]: And that's how it all came about.
[UNKNOWN]: It all of the universe kind of waged and waged and waged, and then here we are.
[UNKNOWN]: Yeah, man, that's cool.
[UNKNOWN]: Yeah, she's she's legend.
[UNKNOWN]: Like I said I didn't she doesn't you she's like a what's it like a poet And you don't even know it.
[UNKNOWN]: She's a legend.
[UNKNOWN]: She doesn't even know it like she's just so modest and yeah.
[UNKNOWN]: Yeah, she's really cool Like I said I didn't like you know when talking about I think maybe before we were on air or maybe not I can't remember But yeah, so many people have come on and they're like she's really opened up the door for me because they're like man if you had her on like that's that's the bar You know, and I'm like and she's so cool you like
[UNKNOWN]: Did she tell you about what we did after our podcast by any chance?
[UNKNOWN]: No, no.
[UNKNOWN]: So I was bringing her back to her hotel because I could just tell she's a down-to-earth like Country Girl.
[UNKNOWN]: I love that.
[UNKNOWN]: Like she's just, it's just people that you meet, you can just, you're just a good person.
[UNKNOWN]: You just, you know, you can just feel it, right?
[UNKNOWN]: And so anyway, so I was like, I'll give you a ride back to your hotel if you want.
[UNKNOWN]: She's like, yeah sure, jump in, Shumson.
[UNKNOWN]: And then it was around Christmas time.
[UNKNOWN]: You know, I feel bad, like, because I know what it's like to travel.
[UNKNOWN]: I've traveled so much in my career and I kind of, I know what it's like to travel and not know, you know, anybody or what to do and you kind of feel a little lonely.
[UNKNOWN]: And so I was like, hey, y'all, um,
[UNKNOWN]: My family's getting together for dinner, if you want to go, she's like, yeah, let's go, I'm hungry.
[UNKNOWN]: I'm like, okay, yeah.
[UNKNOWN]: So I brought her to, I brought her to like a brunch.
[UNKNOWN]: And it was like, there was like a Santa Claus and like my nieces were there and they're not, they're in town and it was like my sister, her new boyfriend and my in-laws and it was just like a mixed group and I just knew she was so cool that, you know, cause obviously, you know,
[UNKNOWN]: I'm mindful about who I let around my family and my kids and, you know, like, you just, you're mindful about that, right?
[UNKNOWN]: And I just had no, like there was no meter going off, like, she just felt like family almost, like it was like no problem, you know?
[UNKNOWN]: Yep.
[UNKNOWN]: And so I remember we sat down and she just walked up to my dad and gave a big hug.
[UNKNOWN]: Because my dad's also, I was just so funny because I'm like, this makes sense.
[UNKNOWN]: guy like the nicest guy in the world.
[UNKNOWN]: He started his own like be happy to mentality project like he's done the Tony Robbins like he's that guy like he's the happiest guy I've ever met and he's amazing individual and she just walked in and they didn't say a word.
[UNKNOWN]: they just knew.
[UNKNOWN]: They just, they would have believed like, they just hugged and I was like, yeah, that checks out like that makes sense.
[UNKNOWN]: She sits down and, um, my niece has got like the Mickey Mouse pancakes.
[UNKNOWN]: It was like, you know, the pancakes with the bacon sheet ordered that, like whipped cream and everything, and she's just so cool.
[UNKNOWN]: So we're just sitting there talking, and um, my in-laws were down.
[UNKNOWN]: And they're like, you know, I told her.
[UNKNOWN]: I said, I'm going to bring my podcast guest.
[UNKNOWN]: My podcast guest can be anybody from an entrepreneur to a seasoned doctor, right?
[UNKNOWN]: Or anything in between or just an old-time dog trainer, whatever.
[UNKNOWN]: So I didn't really tell him much about it.
[UNKNOWN]: And then we're sitting down and she's sitting here and my father-in-law Taylor's dad was over here and I'm like, he's she.
[UNKNOWN]: He's like, I was a bad guess.
[UNKNOWN]: I was a great.
[UNKNOWN]: She's awesome.
[UNKNOWN]: He's like, yeah, she's really cool.
[UNKNOWN]: She had like cowboy boots on and like Jean Jack.
[UNKNOWN]: I did a girl.
[UNKNOWN]: She's cool.
[UNKNOWN]: And I like her a lot.
[UNKNOWN]: And I was like, it was good.
[UNKNOWN]: He's like, do you think she can help out with, you know, they were talking about their dog.
[UNKNOWN]: I'm like, yeah, go ask her.
[UNKNOWN]: So he goes down and she's eating and she's like, yeah, go on.
[UNKNOWN]: Go on.
[UNKNOWN]: And you know, she's just doing her things.
[UNKNOWN]: a lot like it's the same thing with dog training people are like oh you're a dog trainer let me ask and I'm sitting there and I'm like yeah okay I have no problem with it it's just like I'm by the way I'm going to keep eating or doing whatever I'm doing you got to eat because he's acting yeah yeah
[UNKNOWN]: Yeah, so it was funny so he's sitting down there and he's talking to her and she's like he's she's like, oh, he's limp in and he's got his arched and he's like arching his back and of course she's like a, you know, a Kyle practice genius right as far as dogs go cats to So she's like, where do you live?
[UNKNOWN]: He's like, oh, about 20 minutes from here.
[UNKNOWN]: She looks at me and she goes, do you want to just go to his house after?
[UNKNOWN]: I'm like, do you it's that okay with you?
[UNKNOWN]: She's like, yeah, sure.
[UNKNOWN]: I don't mind my flight's not tomorrow or whatever.
[UNKNOWN]: I'm like sure
[UNKNOWN]: Send up, bring her to my in-laws house, which is like a 30-minute drive.
[UNKNOWN]: We're just talking about life and talking about everything.
[UNKNOWN]: And it was just a good person, right?
[UNKNOWN]: Get there, so she's adjusting both the huskies.
[UNKNOWN]: And then I'm like, you know,
[UNKNOWN]: I just, you know, live two miles away.
[UNKNOWN]: If you want to get another one in, she goes to my house.
[UNKNOWN]: She's adjusting.
[UNKNOWN]: She's adjusting my dogs.
[UNKNOWN]: She actually gave me really good insight about, you know, that TPLO surgery.
[UNKNOWN]: She's feeling the back of my shepherds leg.
[UNKNOWN]: And she's like, you didn't do physical therapy, did you?
[UNKNOWN]: I'm like, no.
[UNKNOWN]: She's like, I can tell this is all balled up back here.
[UNKNOWN]: She's like, you really need to massage this because this is, I'm like, wow, okay.
[UNKNOWN]: And then this is, I'll leave it at this.
[UNKNOWN]: She's walking out.
[UNKNOWN]: Well, first of all, she buzzed my mastiv and just put it, put a hair in her back.
[UNKNOWN]: Don't tip that with me.
[UNKNOWN]: Took her with it.
[UNKNOWN]: She's got plenty of my hair, too.
[UNKNOWN]: So funny, dude.
[UNKNOWN]: And then on the way out, she's looking at my cat and my cat sombed 14.
[UNKNOWN]: about that matters, but just an overcat laying in the back of my couch and she's petting my cat and you go thunk and she correct, she adjusts my cat, my cat, she goes, he'll feel better tomorrow.
[UNKNOWN]: She's just a legend dude.
[UNKNOWN]: She is.
[UNKNOWN]: One of her most amazing gifts is she's just so intuitive, like, yeah, she knows like just her intuition.
[UNKNOWN]: She knows like certain areas, the focus on and the combining that with her knowledge base that's
[UNKNOWN]: And her people skills her people skills she's amazing like and we've done podcast before and she's just like I call her one take to me So it's like I was like the guy the video was like you need a script.
[UNKNOWN]: You don't have a script or you serious I was like trust me.
[UNKNOWN]: This like he does not need a script and she's just getting pop-up home fires off But I know I think my lucky stars that like our past combined
[UNKNOWN]: So what happens, man, serendipity, I believe in a lot of that, you know, things happen.
[UNKNOWN]: And, you know, it's funny is, I think speaking of serendipity, you know, there's, as a, as a, as a human, I always like, do you ever get into situations where you like, should a woulda coulda?
[UNKNOWN]: Like, I have a lot of that where I'm like, man, I shoulda woulda coulda.
[UNKNOWN]: I remember speaking of Hugh Andrew Heuberman, for those of you who don't know, he's, I think a neuroscientist that is a professor at Stanford University, he's got his own podcast called
[UNKNOWN]: Just a legend, right?
[UNKNOWN]: He's been on rogue in a bunch of times.
[UNKNOWN]: He's just an in very intelligent person who kind of helps science become mainstream, right?
[UNKNOWN]: He's a big figure in that space and it's just so interesting when I was in Australia.
[UNKNOWN]: I was doing a tour over in Australia on the East Coast and I remember there was this huge convention center and there was like this giant LED thing and it was like Mel Robbins and then it was like Heuberman and I was like man that's sick, you know that he you know and I'm just a dog trainer doing these little venues but all's like that's so inspiring right.
[UNKNOWN]: And then I was walking, me and my wife got married in Aspen in August.
[UNKNOWN]: And so we tend to go back around that time and now we bring the kids and it's just a thing.
[UNKNOWN]: Right.
[UNKNOWN]: And I remember walking and you never know who you're going to see in Aspen.
[UNKNOWN]: And I was walking around and I look at this guy and I'm like, that looks like I told her I go, that looks like Andrew Huberman.
[UNKNOWN]: She's like, really?
[UNKNOWN]: But he didn't have a sleeves on, so he had a huge sleeves and tattoos and just, I was like, but I don't know if he has tattoos, like it was kind of taped up back.
[UNKNOWN]: And then we were walking around and he kind of passed us again.
[UNKNOWN]: And I heard him doing a voice memo and I was like, that's him, I'm going to say something to him.
[UNKNOWN]: I'm in the podcast space, he's a legend in the podcast space, I was like, I should just
[UNKNOWN]: And I was like, and I kind of kicked myself.
[UNKNOWN]: I'm like, yeah, but I wanted to give him his privacy because even for somebody like me who's, he's a 10 and I'm a 0.5.
[UNKNOWN]: Sometimes if I get recognized, I like it because I know people are always like, man, I love your stuff, it's helped me so much.
[UNKNOWN]: And I'm like, awesome, like that feels good.
[UNKNOWN]: It's like a verdict.
[UNKNOWN]: I'm like, I'm doing something, right?
[UNKNOWN]: It feels good.
[UNKNOWN]: And I never have an issue with that.
[UNKNOWN]: And so I was like, man, I should have just said something to him.
[UNKNOWN]: I kind of, that was like last year.
[UNKNOWN]: And I kind of kicked myself ever since, because I'm like, you know, I've learned a lot from him, right?
[UNKNOWN]: Especially the cold plunge.
[UNKNOWN]: A cold plunge has changed my life.
[UNKNOWN]: Like, when he, I think he was on Rogan and he talked about how much dopamine increases with cold plunging.
[UNKNOWN]: And it's like five times as much as an SSRI or something like that, but it's a natural kind of hit, if you know, anyway.
[UNKNOWN]: And so then I saw he got a puppy, and I was like,
[UNKNOWN]: Here's my gateway.
[UNKNOWN]: Yeah, I was like, but I was also like, son of a gun, I should have introduced myself because this would have been like, hey, and as a dog trainer, it's just like, I'm at this point where, it's more about just networking and connecting and helping people as much scale as I can, right?
[UNKNOWN]: And so it's okay if I don't get every celebrity that gets a freaking dog and in fact, I don't, I don't, right?
[UNKNOWN]: I have some, but it just was like one of those things where I was like, that's awesome,
[UNKNOWN]: I definitely should have introduced myself, and then, yeah, and then I commented on one of this posts, and chances are, we'll never talk, but it was just a cool thing where, like, talking about serendipity with Dr. Abraham Frick, and then Heuberman followed me last night as I was in the sauna, and I was like, this is weird, because I'm in here because of him, and I've thought about, like, not introducing myself for like a year that he followed me, because he got a puppy, and it's like, so again, it may not ever come from anything, but it was
[UNKNOWN]: happens all the time where you start like you kind of cast this net out there and it's so crazy to see things like you know what I mean when it comes into play I think when you're in your true alignment these things just come to like this company all albeit it's been very difficult to build because there's been so many moving parts with lab partnerships that didn't have
[UNKNOWN]: been way easier than past companies because it didn't feel like I'm banging my head against the wall.
[UNKNOWN]: Things have just kind of a line for me and fallen into place because I think you're in that true alignment and I think that's what's the difference is if you're pursuing something that you're truly passionate about, it doesn't feel like work and the universe just kind of brings things to that probably typically wouldn't happen.
[UNKNOWN]: Yeah, yeah, it's so true.
[UNKNOWN]: And I have a hard time knowing when to like tee up and hit the ball.
[UNKNOWN]: Like, you know, that was just a perfect example of like God kind of put this human right in front of me.
[UNKNOWN]: And then 30 seconds later when I decided the past did it again.
[UNKNOWN]: And I was like, I know, so like, and again, that's just like, you know, that's a, I'm not just using that as like the, the, the north star of like, and happens to me all the time, not just with people, but with opportunities, where I'm like, I passed on something, I'm like, oh, man, I, I don't know, maybe I should have dove it and then it, and then it comes by again somehow where it's like, oh.
[UNKNOWN]: Maybe I will hit the ball this time, but it happens all the time.
[UNKNOWN]: I've done that with so many people.
[UNKNOWN]: Like I remember, I did this, you know, Casey and I status.
[UNKNOWN]: He's a YouTube creator.
[UNKNOWN]: He's like one of the first people on YouTube that vlogged and I've looked up to him for a long time because I love creating stuff and, you know, he's just a legend in the space.
[UNKNOWN]: Like if you ask anybody who's on YouTube, they'll probably know who Casey is.
[UNKNOWN]: And so I remember when he got the same exact same exact thing happened, bro, like he got a dog, and I was like man, and my opportunity and my selfish thing is like I'm a professional dog trainer, I really like somebody, and I want to know more about them as like if I can help them and then they can
[UNKNOWN]: Exactly, he was just keep raising the bar for each other.
[UNKNOWN]: He raised in the bar, and so, because he's got so much wisdom, you know, in an experience, and it's like, and so I remember, I was like, man, he got a new puppy, that's so cool, and I'm a New York, and I remember messaging him, and I remember even when I went down to New York to do like TV or whatever, I'd always like, I wonder if I'm going to run in the case, wouldn't that be cool?
[UNKNOWN]: Talk, you know, I'd be like, hey, man, he got a new dog.
[UNKNOWN]: Like, if you ever knew anything, let me know.
[UNKNOWN]: Or if not, like, I know other people in New York,
[UNKNOWN]: But it would just be, it's kind of like one of those things that, I feel like I can't hang with you, but he's got a dog and I can definitely hang with that, send him a Casey, I can't hang with Casey, but he's got a dog and now we have this in, right, where I can get to know this person that I'm influenced by and learned from, right?
[UNKNOWN]: So that's kind of, it's not about the notoriety of the celebrity.
[UNKNOWN]: It's just getting to know them and an opportunity to open that door to do so, you know what I mean?
[UNKNOWN]: And so I remember I message Casey and of course got like, you know, 10 million, whatever, you know, whatever, right?
[UNKNOWN]: So we went, we go to Nantucket every year, which is an island right past Cape Cod.
[UNKNOWN]: And we went out to Nantucket and apparently Casey has a house there.
[UNKNOWN]: And I remember I was messaging him for like a year, being like, hey man, if you ever knew anything, like any time I was in, I don't want to say it, messaging for a year.
[UNKNOWN]: I was messaging like every time I was in New York, right?
[UNKNOWN]: So like, you know, maybe once every two months or whatever, right?
[UNKNOWN]: Hey, I'm in New York, if you knew anything, let me know, whatever.
[UNKNOWN]: And I remember I walked into this coffee shop.
[UNKNOWN]: There's Casey's wife.
[UNKNOWN]: There's Casey's dog.
[UNKNOWN]: And I'm like, I told Taylor, I go what what are the odds?
[UNKNOWN]: And then I remember talking to them and it was just like so cool.
[UNKNOWN]: I was like, this is.
[UNKNOWN]: Like the whole thing, right?
[UNKNOWN]: It's just so weird how that happened.
[UNKNOWN]: That would work.
[UNKNOWN]: There's no such thing as coincidence, right?
[UNKNOWN]: Right.
[UNKNOWN]: When you're a true alignment, there's a book that I write called the alchemists and it talks about omens and like if you turn your back too many times on the omens, they'll stop coming.
[UNKNOWN]: So with the human, right?
[UNKNOWN]: This is a third omen.
[UNKNOWN]: Let's get this dude.
[UNKNOWN]: I got it.
[UNKNOWN]: Yeah, I got to write.
[UNKNOWN]: I got to I got to write that down dude.
[UNKNOWN]: There's another book My I do judge it's you and my professor who's a black belt.
[UNKNOWN]: That's what they call them He always telling me there's this other book about this guy who
[UNKNOWN]: It's great.
[UNKNOWN]: It's a crazy story.
[UNKNOWN]: He liked worked for Elvis, and I remember like basically, I don't want to butt butt But just another crazy story about a guy who just made it happen no matter what it took He like made it happen where he's like had these crazy dreams of like work like for an example Literally working for Elvis, which is the biggest superstar arguably in the world besides maybe Michael Jackson or you know, whatever But it's like
[UNKNOWN]: he worked and so he ended up working with Elvis and then there was like this other thing where he's like he was doing this show with somebody else and they're like you need to sell this room out and will can and then what he ended up doing is he what he ended up going to the prison because they couldn't sell the room out and he convinced the the the the warden over there to send over it was like this crazy out on the account butcher the story but it's just like those
[UNKNOWN]: where it's like you you you figure out a way but it's also like there's a fine line of
[UNKNOWN]: working really hard, lock.
[UNKNOWN]: I think has a lot to do with it.
[UNKNOWN]: And it's like, lock is, you could look at it.
[UNKNOWN]: There was no such thing as lock.
[UNKNOWN]: There's no such thing as coincidence or whatever.
[UNKNOWN]: But like that's how I would look at it.
[UNKNOWN]: It's like, what are the odds of a human being being in the same city?
[UNKNOWN]: And then another human being being in the same city.
[UNKNOWN]: And then all of a sudden, you cross paths and you recognize each other.
[UNKNOWN]: I did this one time.
[UNKNOWN]: I was walking down in New York with my dog.
[UNKNOWN]: I was outside.
[UNKNOWN]: I was doing TV.
[UNKNOWN]: the night before I brought my dog out to go potty and I'm walking, you know, you've been in New York City.
[UNKNOWN]: It's a very busy.
[UNKNOWN]: Anybody who's been to a big city, it's just very busy is a lot going on.
[UNKNOWN]: There's people hooting and hollering and cars beeping and it was at night.
[UNKNOWN]: And I just remember I'm walking and all of a sudden I go,
[UNKNOWN]: right there was Will Smith.
[UNKNOWN]: And I go, why did my mind just turn and know that Will Smith was right there.
[UNKNOWN]: It was so bizarre.
[UNKNOWN]: I'm like, it's like this law of attraction where it's like, you know, obviously, like, I don't know.
[UNKNOWN]: I just Will Smith's a legend, right?
[UNKNOWN]: Like you know what I mean?
[UNKNOWN]: Like fresh prints and shit.
[UNKNOWN]: Like I just was walking.
[UNKNOWN]: At of all the chaos in New York City and all of a sudden there was just something in my head that just went Shoot and then we'll Smith's just standing there like drunk with this fam.
[UNKNOWN]: Is this whole family outside having a good time and I was like It's just crazy like how like you're the universe.
[UNKNOWN]: Oh, it all works like that.
[UNKNOWN]: There's a saying like an entrepreneur ship is like
[UNKNOWN]: You just gotta stay on top of the wave long enough to get lucky.
[UNKNOWN]: That's right.
[UNKNOWN]: I've been trying to be a successful entrepreneur if the better part of 15 years.
[UNKNOWN]: So I've like, but I've stayed with it, you know, and who knows what will happen with perpetual, but like, just gotta keep riding the wave and eventually, you know, they're gonna call you up.
[UNKNOWN]: Helium, man.
[UNKNOWN]: There's a lot of young and new dog trainers who are entrepreneur who followed this podcast and listen to this podcast.
[UNKNOWN]: What advice can you give them?
[UNKNOWN]: As an entrepreneur, I would say, learn to love the process, celebrate the small wins, and momentum is everything.
[UNKNOWN]: And whatever you got to do, day in and day out, get those small wins so you keep them momentum, and have a clear vision, and just keep going for it, and never give up.
[UNKNOWN]: If it's something you truly believe in, and it's like, this is your life's work,
[UNKNOWN]: love that.
[UNKNOWN]: Don't think you so much for coming on.
[UNKNOWN]: Why don't you just tell people where they can find your company and the exact launch date, so people who are listening to this in the future know that it is launched and people who are listening to this before that and the website and all that stuff.
[UNKNOWN]: Yes, so the website is www.theprepetualpet.com.
[UNKNOWN]: All of our social medias is at perpetual pet.
[UNKNOWN]: My personal social media is at John Chrissy.
[UNKNOWN]: And then we are ending or relunching at the end of this month.
[UNKNOWN]: We don't have a hard launch date, but it's going to be sometime at the end of June early July.
[UNKNOWN]: Awesome.
[UNKNOWN]: Thank you so much for coming on.
[UNKNOWN]: Thank you everybody for listening and watching here on YouTube on Spotify and listening.
[UNKNOWN]: However, you guys get your podcasts talk to you guys next time.
[UNKNOWN]: Bye