Biography
Hayden Koch advises high profile clients on search strategy and reputation risk. He leads programs that protect names, stabilize narratives, and grow authority on Google.
He pairs technical SEO with rigorous ORM methods. He builds asset maps. He guides content, legal, PR, and security toward one plan. He directs execution with discretion and speed.
His clients include public figures, family offices, executives, and their advisors. Engagements focus on risk reduction, opportunity capture, and durable search equity.
Specialization
- Full spectrum reputation management for elite profiles
- Search results control across Google and major engines
- Entity optimization with Knowledge Panel and E-E-A-T signals
- Content strategy for truth, context, and depth
- Crisis response with rapid containment and recovery
- Digital asset development and network strengthening
- Link acquisition through compliant editorial outreach
- Monitoring, measurement, and executive reporting
Approach
- Assess your current footprint. Map risks and leverage points.
- Design a search architecture. Align properties, content, and authority.
- Shape the narrative. Publish credible sources and supporting facts.
- Strengthen entities. Standardize data across profiles and media.
- Secure momentum. Track movement and refine targets weekly.
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